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Last updated: 2 days ago

PPC Specialist

ABM CollegeCalgary, Alberta, Canada
Full-time +1
Quick Apply

Your Next Mission: Join ABM College and help us fuel our growth through Expert Digital Marketing.About ABM College: ABM College is a leading private career college with three campuses across Canada...Show more

Data Entry Specialist (Remote)

SkillerszoneCalgary
Remote
Full-time +1

We are currently seeking a highly detail-oriented and organized Data Entry Specialist to join our growing remote team.This position plays a critical role in maintaining accurate, up-to-date, and re...Show more

Housekeeper Wanted - Experienced Housekeeper Wanted In Aspen Woods (Sw Calgary)

Housekeeper.comCalgary, Alberta, Canada
Part-time

We are looking for a part-time, reliable, housekeeper to help keep our family and home organized! We are looking for someone to come once a week for 5 hours per day (during the day on weekdays only...Show more

 • Promoted

Virtual Assistant

FathomrealtyCalgary, AB, Canada
Remote
Part-time
Quick Apply

Fathomrealty is a fast-growing real estate company in Calgary, AB, Canada.We are committed to providing exceptional service to our clients and creating a positive impact in the real estate industry...Show more

Insurance Sales Representative

Sylvain Crocq - Desjardins Insurance AgentCalgary, Alberta, Canada
Full-time +1

Insurance Sales Representative - Desjardins Agent Team Member.Seeking a successful Licensed Insurance Team member with experience selling to the consumer insurance market.This TM is successful due ...Show more

Senior Full Stack Developer (Mobile + Fintech Platform)

UniverseMT Corp.Calgary, AB, CA
Full-time
Quick Apply

FINTRAC-registered money service business based in Calgary.We're building a fast, secure, and affordable money transfer platform — live on iOS, Android, and web, processing real transactions today....Show more

Coordinator, Digital Marketing & E-commerce - Fixed-Term

FYidoctorsCalgary, AB TST, CA
Full-time +1

Join our team as a Digital Marketing & E-commerce Coordinator! In this role, you’ll manage the execution of monthly email newsletters and event-specific email requests.Maintain accurate Google Busi...Show more

Intermediate Sales & Marketing Specialist

StartecCalgary, AB, CA
Full-time
Quick Apply

ABOUT US: Founded in 1976, Startec’s unwavering commitment to solving client problems has driven our growth to become a leader in the engineering, design, manufacture and service of compression and...Show more

FSQA Technician

HelloFreshCalgary, Alberta, Canada
Full-time

Wednesday to Saturday - 6:00 AM start (may vary based on business needs) .As a Food Safety & Quality Assurance Technician, you will be playing a key role in implementing an effective food safety an...Show more

Marketing Coordinator

SymendCalgary, AB, CA
Full-time
Quick Apply

Marketing Coordinator We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team.This role will support the marketing team in planning and executing events, managing digita...Show more

Marketing Manager

Hi-Tech Cabinets and Closets Inc.Calgary, AB, CA
Full-time +1

Marketing Manager – E-Commerce & Brand Growth.Calgary, Alberta (On-site / Hybrid).Calgary-based, family-owned manufacturer.Google Ads, Meta Ads (Facebook, Instagram).Manage and grow social channels...Show more

Digital Account Executive

Pattison MediaCalgary , Alberta
Full-time

Pattison Media Digital is seeking a high-performing Account Executive with a passion for digital solutions and a drive to win.This is an opportunity for a proven sales professional to take their ca...Show more

Full-Stack Content Marketer

FLiiPCalgary, AB, CA
Remote
Full-time
Quick Apply

FLiiP is on a mission to modernize the fitness industry through our all-in-one SaaS platform.We help commercial gyms and multi-location operators streamline their operations, increase member retent...Show more

Bilingual Content Marketing Manager

BDOth Ave SW,Calgary
Full-time

Putting people first, every day.BDO is a firm built on a foundation of positive relationships with our people and our clients.Each day, our professionals provide exceptional service, helping client...Show more

Senior Full Stack Developer

BlurbCalgary, AB, Canada
Remote
Full-time
Quick Apply

Blurb builds revenue-generating content products for the most influential media companies in the world.We scale content from what already exists — turning catalogs and brand assets into high perfor...Show more

Personalized Internet Assessor - Persian (CA)

TELUS InternationalCalgary, Alberta
Part-time

Looking for a freelance opportunity where you can make an impact on technology from the comfort of your home? If you are dynamic, tech-savvy, and always online to learn more, this part-time flexibl...Show more

 • Promoted

Urban Farming Coordinator (UFC) - Calgary

MicroHabitatCalgary, Alberta, Canada
Temporary

JOB POSITION: Urban Farming Coordinator.Are you looking to work for a company that values sustainability and helps build greener cities and communities?.MicroHabitat is seeking a motivated, ambitio...Show more

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PPC Specialist

PPC Specialist

ABM CollegeCalgary, Alberta, Canada
30+ days ago
Job type
  • Full-time
  • Permanent
  • Quick Apply
Job description
Job description:

PPC Specialist

Your Next Mission: Join ABM College and help us fuel our growth through Expert Digital Marketing

About ABM College: ABM College is a leading private career college with three campuses across Canada, offering career-focused programs in the in-demand fields of healthcare, business, and technology. Our mission is to provide students with the practical, hands-on training and industry connections they need to build successful careers and make a real difference in people's lives.

The Role: We are seeking highly skilled and motivated Lead Generation Experts to spearhead our student enrollment growth. This is a hands-on, individual contributor role where you will take full ownership of our digital marketing and PPC campaigns. Reporting directly to the CEO, you will be responsible for the end-to-end management of our lead generation strategy, with the primary goal of attracting and enrolling local students into our programs. Your expertise in paid digital channels will be key to delivering measurable results and fueling our college's success.

Key Responsibilities:
  • PPC Campaign Management: Strategize, build, and manage high-performance PPC campaigns on Google Ads and social media platforms (Meta, TikTok). This includes budget management, keyword research, ad copy creation, and bid optimization to achieve enrollment targets.
  • Digital Marketing Strategy: Develop and execute a comprehensive digital marketing strategy to generate qualified leads and increase student enrollment from the Canadian market.
  • Data Analysis & Reporting: Use tools like Google Analytics to track, analyze, and report on campaign performance. Provide regular, data-driven insights and recommendations to the CEO.
  • Lead Nurturing: Create and optimize lead nurturing campaigns through email marketing automation to guide prospective students through the enrollment funnel.
  • Conversion Rate Optimization (CRO): Continuously test and refine website landing pages, forms, and user journeys to maximize lead and application conversions.
  • Market Research: Stay up-to-date on industry trends, competitor activities, and digital marketing best practices to ensure ABM College remains a leader in student recruitment.

Required Qualifications & Experience:
  • Minimum of 3-5 years of proven experience in a similar lead generation or digital marketing role, with a strong emphasis on PPC.
  • Demonstrated track record of success in achieving lead generation and conversion goals, preferably within the education, career college, or post-secondary sector.
  • Expert-level knowledge of Google Ads, Google Analytics, and other major digital advertising platforms.
  • Proficiency in analyzing data and translating insights into actionable strategies.
  • Strong understanding of the full marketing funnel, from lead acquisition to conversion and enrollment.
  • Excellent communication and reporting skills, with the ability to present complex data clearly to a non-technical audience.
  • A self-starter with a proactive, results-oriented mindset and the ability to work autonomously.

Education:
  • A bachelor's degree in Marketing, Business, or a related field is preferred.

Job Type, Shift & Schedule:
  • Job Type: In person, Full-time, Permanent
  • Schedule: Monday to Friday, 8-hour shift

Benefits:
  • Competitive compensation
  • Dental care
  • Extended health care
  • RRSP match


About ABM College:

ABM College is one of the leading career training institutions in Alberta, Manitoba and Ontario. Throughout its history, ABM College has provided students with professional training, academic knowledge, and the right skill-set to meet employment market demands.