Email marketing Jobs in Toronto, ON

At Maple Leaf Sports & Entertainment Partnership (MLSE), we are committed to creating an inclusive workplace that is representative of our community and where all employees feel they belong and can reach their full potential. We are Canada’s preeminent leader in delivering top quality sport and entertainment experiences and one of North America’s leading providers of exceptional fan experiences. We are the parent company of the National Hockey League’s Toronto Maple Leafs, the National Basketball Association’s Toronto Raptors, Major League Soccer’s Toronto FC, the Canadian Football League’s Toronto Argonauts and development teams with the Toronto Marlies (American Hockey League), Raptors 905 (NBA G League), Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League.

MLSE owns and / or operates all the venues our teams play and train in, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and OVO Athletic Centre. We also provide fans in Toronto with incredible live music and entertainment events, as well as exceptional culinary experiences through our restaurants (e11even and RS) and clubs (Hot Stove Club, ScotiaClub and Platinum Club). Through MLSE Foundation, we have invested more than $45 million into Ontario communities since 2009 and with MLSE LaunchPad, we provide a place where youth facing barriers use sport to recognize and reach their potential.

We achieve all of this through our Common Purpose - to unite and empower our employees to create extraordinary moments for our fans and each other. Come be a part of the team.

Job Description

We are seeking an organized and detail-oriented Email Specialist to join our Lifecycle & Performance Marketing team. Reporting to the Manager of Lifecycle & Performance Marketing, you will help bring our 1 : 1 marketing campaigns to life across email and SMS channels. This role is critical in ensuring the successful execution of campaigns by managing workflows, coordinating stakeholders, and upholding quality and compliance standards. You'll collaborate across departments such as Marketing, CRM, Ticketing, Digital Labs, and Global Partnerships, acting as a central figure in guiding campaign operations and optimizing results.

• Manage a high volume of campaign requests across multiple brands, ensuring timely, on-budget, and on-brief delivery.
• Serve as the main point of contact for project kickoffs, timeline planning, and feedback loops.
• Coordinate campaign launches and maintain alignment with the broader marketing calendar.
• Collaborate with internal and external teams to review and refine briefs, assets, and copy.
• Ensure all communications adhere to brand guidelines and performance standard processes.
• Proofread content for accuracy, grammar, and formatting; ensure working links and accurate visual rendering.
• Craft compelling, on-brand email content including subject lines, body copy, and calls to action.
• Customize and design email templates using drag-and-drop tools or basic HTML.
• Schedule and send emails based on efficient timing strategies and audience segmentation.
• Conduct A / B tests (e.g., subject lines, layout, CTA placement) to improve campaign performance.
• Track campaign metrics such as open rates, click-through rates, and conversions.
• Generate performance reports and identify insights to optimize future campaigns.
• Ensure compliance with data privacy and anti-spam legislation (e.g., CASL, PIPEDA, GDPR).
• Maintain clean, segmented email lists and manage opt-in / out preferences.
• Monitor and troubleshoot deliverability issues, ensuring emails reach the inbox successfully.
• Develop strong cross-functional relationships to understand business objectives.
• Provide guidance on best practices and strategic input to improve campaign outcomes.

Qualifications

Note : Before reviewing the qualifications listed below, we want you to know that we understand you may not meet all the qualifications described and have other relevant expertise and experience. We invite you to please share this with us in the "Message to the Hiring Manager" section of our online application.

Additional Information

Apply by : May 27, 2025

We thank all applicants for their interest, however, only those selected for an interview will be contacted.

At MLSE, we are committed to building an equitable, diverse, and inclusive organization.

We are an equal opportunity employer and we do not discriminate on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences, marital status, family status or disability. MLSE will provide reasonable accommodation for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and you need an accommodation due to a disability, please [email protected] note this email is only for accommodation requests. Resumes sent to this email address will not be considered.

J-18808-Ljbffr