Digital Marketing Content Writer

Digital Marketing Content Writer

Location: Toronto, ON

Onsite Flexibility: Hybrid 1 day/week on-site (Wednesday)

Contract Details

• Position Type: Contract
• Contract Duration: 6 months (with potential for extension 6-month extension possible; potential for more following maternity leave, depending on need)
• Pay Rate: C$55.00 C$62.00 / Hour (CAD)
• Shift / Schedule: 37.5 hours/week 7.5 hours/day

Job Summary

As a Digital Marketing Content Writer, you'll be using your writing and editing skills to craft engaging content for CIBC's digital marketing campaigns. Working within an Agile Marketing squad, you will collaborate with teams from across the bank to bring CIBC's purpose-driven mindset to life and help guide clients to the right financial products for them.

Key Responsibilities

Content Creation

• Work collaboratively to create content for web pages, online ads, emails, and other digital marketing materials. Your content will integrate accessibility and SEO best practices, and will meet CIBC's editorial and voice and tone standards.

Communicate with Confidence

• Solid interpersonal skills are a must. You will be collaborating with diverse partners from across the bank, sales analysts, and squad members such as visual designers, translators, and developers. You will be presenting your work to stakeholders, helping them understand digital content design principles, and integrating feedback as needed.

Development and Collaboration

• You will be managing multiple initiatives at once, which means you'll be relying on your organizational and time management skills. You will work closely with visual designers and will be part of a collaborative, cross-disciplinary Agile squad.

Must-Have Requirements

• Strong writing and editing experience in the digital marketing realm
• Demonstrated ability to work in a cross-disciplinary environment and to communicate confidently and effectively with colleagues and stakeholders
• Previous experience working in a corporate environment or large institution

Nice-to-Have Requirements

• Previous CIBC experience or experience in a financial institution.
• Digital savvy and strong technical knowledge
• Previous experience working in Agile
• Understanding of platforms such as Confluence, JIRA or Adobe Workfront

Required Skills

• You're passionate about people you find meaning in relationships and surround yourself with a diverse network of partners; you build trust through respect and authenticity.
• You put our clients first you engage with purpose to find the right solutions and go the extra mile because it's the right thing to do.
• You understand that success is in the details you notice things that others don't, and your critical thinking skills help to inform your decision-making.
• You embrace and champion change you'll continuously evolve your thinking and the way you work in order to deliver your best.
• You give meaning to data you enjoy investigating complex problems and making sense of information, and you're confident in your ability to communicate detailed information in an impactful way.
• Values matter to you you bring your real self to work and you live our values: trust, teamwork, and accountability.
• Meticulous
• Attention to detail
• Autonomous
• Works well in a team environment
• Ability to present work
• Confident communicator
• Well-organized

Important Notes

• Interview process: 1 interview (potentially a second if necessary), plus a short written test (1 hour) prior to the interview; interviews conducted via Microsoft Teams; duration approximately 1 hour.
• Candidate may start while employment history and regulatory credentials are being verified by the supplier; suppliers have 30 days from the start date to complete verification.
• Medical, Vision, and Dental Insurance Plans
• 401k Retirement Fund

About the Client

This client is a leading financial services and banking institution operating across Canada, with a broad portfolio of personal, business, and commercial banking products. The organization employs writers, editors, designers, business analysts, marketing professionals, and technology specialists who collaborate within cross-disciplinary Agile squads to deliver purpose-driven digital campaigns at enterprise scale.

About GTT

GTT is a minority-owned staffing firm and a subsidiary of Chenega Corporation, a Native American-owned company in Alaska. We highly value diverse and inclusive workplaces and support Fortune 500 organizations across banking, financial services, technology, life sciences, biotech, utilities, and retail sectors throughout the U.S. and Canada.

Job Number: 26-17724 Industry: Sales & Marketing

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