Home Care Marketing Manager

Benefits :

• Mileage Reimbursement
• Bonus based on performance
• Company parties
• Competitive salary
• Employee discounts
• Flexible schedule
• Opportunity for advancement
• Training & development

At ComForCare Home Care, we value our employees like family. We celebrate success and have fun. Our focus is to help our clients and employees live their best lives possible.

Join our team and be a part of a certified Great Place To Work®!

Be a part of something special :

• Build and work with a great team.
• Build and maintain meaningful relationships.
• Make a difference in your community.
• Help and serve others.
• Work a flexible schedule.
• Have fun!

Key Responsibility Summary :

Home - Heath Care Marketing Manager is responsible for ensuring achievement of revenue objectives for the assigned territory ( Kitchener and Waterloo).

Revenue is to be generated from a variety of sales and marketing duties, including researching and pursuing new referral sources.

This position is responsible for reporting results in moving relationships forward to the Franchise Owner on a daily / weekly basis, discussing successes and opportunities as well as documenting progress in sales / marketing / networking areas.

What you’ll be doing (Highlights) :

Responsible for researching and developing client relationships and producing referrals; performs all phases of sales process, including preparation and documentation of cold calls, follow-up calls, diagnosis of referral source and client needs;

and recommendation of appropriate ComForCare Home Care services with special reference to person-centered care.

Acquire new businesses to increase overall market share. Target accounts include, but

are not limited to, hospitals, physicians, home health agencies, assisted living facilities,

independent living communities, senior centers, hospice, long term care facilities, retirement homes etc

• In conjunction with our leadership team, develop strategic sales and marketing plans, detailing daily, weekly and monthly activities focused on meeting or exceeding established goals.
• Effectively present ComForCare Home Care marketing materials and services to referral providers,

including 1 : 1 meetings, as well as planning, arranging and conducting formal group presentations to referral providers.

• Maintain accurate records of all sales and prospecting activities including sales calls; presentations; closed sales; and follow-up activities within the assigned territory, including the use of recommended software to maintain accurate records to maximize territory potential.
• Participate in and contribute to the development of educational programs offered to clients, prospects, and co-workers.
• Collaborate with the ComForCare Corporate marketing team to create promotional materials and campaigns.
• Manage marketing operations and assist with office operations as needed (such as scheduling , billing and payroll)
• Research governmental contracts ,facility programs and other payers to build referral sources
• Work collaboratively with management to assure consistent message to the customers and the community
• Bonus and commission-based incentives are available based on the number of clients brought in.

What we’re looking for :

• A passion to serve and help others live their best lives possible
• Minimum of 2 years experience in Home Care Marketing role.
• Minimum of High school diploma / GED or Canadian Adult Education Credential (CAEC) ; College Diploma is a bonus
• Strong organizational and time management abilities.
• Ability to work independently and as part of a team.
• Knowledge of the senior care market and healthcare system in Kitchener / Waterloo is an

asset.

• Must have a valid driver's license and reliable personal vehicle, as the role requires frequent travel within the city (no overnight travel).
• Job requires 75% of travel within Waterloo Region
• Demonstrated knowledge of regulatory requirements and restrictions in home care services
• Must have an excellent verbal, written, communication and interpersonal skills
• Previous experience as a Home - Heath Care Marketing specialist is required

Flexible work from home options available.

By selecting the positions below, you acknowledge that you are applying for employment with an independently owned and operated ComForCare franchisee, a separate company and employer from ComForCare and any of its affiliates or subsidiaries.

You understand that each independent franchisee is solely responsible for all decisions relating to employment including (and without limitation to) hiring and termination, and ComForCare does not accept, review or store my application.

Any questions about your application or the hiring process must be directed to the locally owned and operated ComForCare franchisee.

Equal Opportunity Employer : Disability / Veteran.