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Email marketing specialist • waterloo on
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CB CanadaWaterloo, Ontario, CanadaRef ID : 05010-0012447515
Classification : Email Marketing Manager
Compensation : $35.00 to $40.00 hourly
The Company
Our client is a leader in the tech industry, they are seeking a Lifecycle Marketing Manager to join them for a 5-month remote contract. This client fosters a thriving, dynamic environment rich with inventive minds and the entrepreneurial spirit. They are a global organizations with offices around the globe.
The Role
The Lifecycle Marketing Manager will focus on developing end to end email flows and engaging the consumer across the full lifecycle funnel. To do this you will use your expertise in audience segmentation, email marketing, performance tracking and optimization as well as your knowledge of marketing automation platforms. This role needs a candidate who has the perfect blend of technical and strategic skills who can efficiently communicate and work cross-functionally within the organization.
Job Requirements :
Your Skills and Experience
- 5+ years of experience with Email Marketing
- Knowledge of Salesforce Marketing Cloud and / or Oracle Responsys
- Understanding of customer segmentation, performance tracking and optimization
- Strong communication skills
About You
You have a passion for marketing automation, and lifecycle marketing. You are comfortable as a strategic thinker, but also understand the technical aspects of the role. You are a strong communicator and enjoy working with cross-functional teams within an organization.
Why Apply?
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
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