Search jobs > Toronto, ON > Digital marketing specialist
Job Description
Key Responsibilities
Support the development & deployment of email campaigns, including but not limited to :
- Work with copy / development decks to understand campaign requirements.
- Campaign setup, testing and deployment in Salesforce Marketing Cloud.
- Build email journeys including the build of automations and drip sequences.
- Perform quality assurance on emails and journeys ensuring error free deployments.
- Deliver email campaign reports with actionable insights.
Support the development and publication of content on digital B2B Sitecore websites :
- Manage website content and publish content to B2B platforms using Sitecore.
- Maintain a marketing content calendar for all producer facing properties.
- Support IT with new site / functional deployments by performing site testing across browsers, platforms and devices.
Key Qualifications
- Education (minimum required) : Diploma in computer science or relevant studies, with 2 to 4 years of relevant working experience
- Experience (minimum required) : Content Management Systems experience preferably Sitecore.
- Required email deployment platform experience preferably Salesforce Marketing Cloud.
- Solid HTML, CSS and SQL skills
- Knowledge of Javascript, XML, JSON and Salesforce AMPScript
- Proficient in Microsoft Excel
- Strong time management skills : capable of handling multiple projects and meeting tight deadlines in a fast-paced, multifaceted environment.
- Excellent verbal and written communication skills.
- Excellent attention to detail, strong follow-through, a strong sense of ownership and accountability for tasks and projects.
LI-Hybrid
Digital Specialist, Email & CMS Marketing
Required email deployment platform experience preferably Salesforce Marketing Cloud. Support the development & deployment of email campaigns, including but not limited to:. Campaign setup, testing and deployment in Salesforce Marketing Cloud. Build email journeys including the build of automatio...
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