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Analyst / Senior Analyst Marketing

AMEX
Toronto, Ontario, Canada
$116K a year (estimated)
Full-time

You Lead the Way. Weve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other.

Here, youll learn and grow as we help you create a career journey thats unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, youll be recognized for your contributions, leadership, and impactevery colleague has the opportunity to share in the companys success.

Together, well win as a team, striving to uphold our and powerful backing promise to provide the worlds best customer experience every day.

And well do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

How will you make an impact in this role?

As marketers at one of the most iconic brands in the world, we play a major role in building authentic relationships with customers who impact life and business around the world.

Here, creativity and inspired storytelling combine with powerful data-based marketing and hyper-personalized digital communication to create a genuine human connection that drives business results.

As a part of our diverse community of marketers, you can have a breadth of different marketing experiences and do virtually anything from connecting small businesses to new customers to uncovering insights that inspire the future of payments.

Create a dynamic career while doing work that matters for people and businesses.

Team Mandate :

The Membership Rewards (MR) team plays a critical role for International Card Services (ICS). The team is challenged to increase customer engagement through our industry leading loyalty program, Membership Rewards, while balancing the program economics.

Now is an exciting time to join the team as we work to evolve and challenge ourselves to design and develop programs that bridge the balance of driving great value and meaningful rewards to our customers, all while focusing on the program financials.

Your Remit :

The Analyst / Senior Analyst role, Membership Rewards, provides a unique opportunity to the join the Rewards in a fundamental position to influence and drive profitable customer redemption behaviours.

The role is pivotal to link our customers needs of gaining great value from their Amex Products all while continuously partnering, negotiating and influencing key external and internal teams across the Blue Box to drive profitable redemption behaviours.

Your key responsibilities will include :

  • Program Management and Product Marketing : Managing the end-to-end execution of meaningful marketing campaigns and initiatives to drive loyalty, customer satisfaction, engagement and redemption of rewards from the Membership Rewards Program.
  • Insightful Analytics : Crafting monthly reports on the overall performance of the MR Program and developing compelling insights, takeaways, and key learnings to share with senior leadership and various other teams across the organization.

This also includes monitoring the internal, external and competitive loyalty trends to drive program strategy and enhancements, as well as individual campaign analysis and sharing of insights with internal and external partners.

Master Collaborator, Influencer and Organizer : Championing exceptional relationships across American Express to manage the many facets of the Membership Rewards program from campaign execution to Membership Rewards asset management.

Minimum Qualifications :

  • University degree in Marketing / Business / Commerce, or equivalent combination of education and business experience
  • Consumer financial services (Cards, Lending, B2B) experience a plus
  • Excellent relationship-building, collaboration and communication skills, and ability to work well with both internal and external business partners
  • Strategic thinker and self-starter with strong problem-solving, analytical and decision-making skills
  • Proven ability to analyze diverse data sets including key performance metrics, competitive data and financial data
  • Confidence to manage multiple projects and work streams in parallel
  • A reputation for personal excellence, creativity and curiosity

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include :

  • Competitive base salaries
  • Bonus incentives
  • Support for financial-well-being and retirement
  • Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • Generous paid parental leave policies (depending on your location)
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities

American Express is committed to providing an inclusive and accessible work environment in which all people who apply for positions or who work for or on behalf of Amex are treated with dignity and respect and are provided with equal treatment with respect to employment, regardless of that person's age, sex, sexual orientation, gender identity, gender expression, race, colour, ancestry, ethnic or national origin, citizenship, religion or creed, marital status, family status, pregnancy, disability, record of offences, social condition or origin, political beliefs, association or activity or other factors prohibited under applicable Human Rights legislation (the Prohibited Grounds).

If you have a disability and need accommodation, please speak with the Recruiter for more information.

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

4 days ago
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