Manager,Canada Go to Market Strategy Toronto
Do you have experience working with digital ad agencies and want to drive success across a multi-dimensional organization?
Are you ready to apply your digital marketing skills to our US money transfer service? Are you someone who keeps up with the rapidly evolving technologies and capabilities within digital media marketing?
Does joining a global company that invests in its people and builds their capabilities to adapt, develop, and innovate sound interesting to you?
Then it’s time to join Western Union in our Manager, Canada Go to Market Strategy role.
Western Union powers your pursuit.
We are looking for a customer-obsessed, strategic, self-starter who wants to helpdrive the future of our digital business in Canada.
As one of our go-to-market strategy leads, this role will be responsible for driving improvements in all of the customer facing parts of our business including the product experience, pricing, loyalty, payment options and more.
If wearing many hats, being at the center of the strategy for the business and working cross-functionally excites you, then this role may be a great fit.
Role Responsibilities
Identify areas of opportunity withinproduct experience, pricing, loyalty, payment options and KYC for the Canadian digital business
Work with cross-functional stakeholders to execute upon key areas of opportunity
Analyze impact of initiatives, and iterate strategy to ensure that we are maximizing our potential for the market
Preform competitive research to ensure that we are market competitive in all customer facing ways
Build a plan for how to innovate our customer experience long term
Work hand-in-hand with the go to market lead for Canada in defining the strategy for how we will grow the digital business
Step into other cross functional Canada-related topics (e.g., risk, payments, marketing etc.) as needed to support the team
Role Requirements
Bachelor’s degree in business administration, Marketing or related field
2-3 years of experience working in digital product, marketing or a business strategy role
Have 1+ years of experience in working withinternational teams
Benefits
You will also have access to short-term incentives, multiple health insurance options, accident and life insurance, and access to best-in-class development platforms, to name a few ().
Please see the location-specific benefits below and note that your Recruiter may share additional role-specific benefits during your interview process or in an offer of employment.
Your Canadian Specific Benefits Include
Time off
Medical and Dental
Life Insurance
Future Savings Plan
Manager, Canada Go to Market Strategy
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