Salary Range : $90,000 - $110,000
Who we are :
Canaccord Genuity (CG) is a leading independent full-service financial services firm, with operations in two principal segments of the securities industry : wealth management and capital markets.
CG is driven by an unwavering commitment to build lasting client relationships - we achieve this by generating value for our individual, institutional, and corporate clients through comprehensive wealth management solutions and investment banking services.
We are a leading independent wealth management firm in Canada, and the leading mid-market provider of investment banking advisory, equity research, sales and trading services for corporations and institutions.
We pride ourselves on understanding our clients' needs and finding innovative, bespoke solutions. Our entrepreneurial and friendly team will challenge you to learn and grow every day.
We value great work and collaboration and strive to eliminate bureaucratic thinking. We're looking for talented people who thrive in a fast-paced environment and want to have an impact with innovative ideas and best practices.
Come be a part of our Canadian success story and help deliver superior experiences for our clients. At CG, we recognize that diversity across our business strengthens our client relationships and enables more innovative solutions.
We strongly encourage applications from all qualified individuals regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.
CG provides an accessible candidate experience. If you need any accommodation throughout the interview process and beyond, please let us know.
Our Canadian operation, Canaccord Genuity Wealth Management, is currently looking for a Manager, Social Media and Growth to join our Toronto or Vancouver based team.
We are looking for a dynamic individual with a data-driven, strategic mindset fueled by a passion. They will be developing and deploying the most effective and innovative full-funnel multi-channel initiatives that propels our brand to new heights of success.
Reporting to the Vice President, Marketing, this person will champion brand awareness and client acquisition strategies across traditional and digital paid channels.
Responsibilities :
- Develop, implement, and optimize digital marketing campaigns, including SEM (Paid search / PPC / SEO) and social media (including retargeting).
- Build and scale complex online and offline marketing campaigns using data insights to drive creative solutions, optimize performance, and maximize ROI.
- Set growth benchmarks and establish analytics dashboards to track and report on key performance metrics.
- Manage budgets across channels to achieve performance and business goals.
- Identify and test new high-potential channels, utilize customer data and research to refine acquisition strategies.
- Develop and implement growth strategies aligned with business objectives. Use attribution modeling, market insights, customer data, and industry trends to guide planning.
- Lead the development and execution of content strategies for all CG Canada's social media channels. Oversee content creation and posting.
- Own campaign reporting and communicate progress towards digital media performance targets for CG and advisor teams.
- Stay current with industry trends, competitor activities, and emerging advertising trends in the financial services sector.
Apply insights to refine demand generation strategies and position CG / Advisor teams as thought leaders.
Act as a social media consultant for advisor teams, providing insights, strategies, and trend updates.
Skills and Qualifications :
- Bachelor's degree in marketing, communications, business or a related field.
- Proven experience in B2B and B2C digital marketing.
- Proficiency in A / B testing platforms.
- Basic technical understanding of HTML and strong SEO skills.
- Exceptional quantitative and analytical skills with a data-driven approach.
- Experience with website analytics tools, Salesforce CRM, Meta and LinkedIn analytics.
- Proven track record in executing paid campaigns across LinkedIn, TikTok, Meta, X, and Pinterest.
- Hands-on experience with the development and optimization of large-scale online acquisition campaigns (not agency-managed).
- Strong curiosity and a proactive approach to learning and professional development.
- Adaptable and self-motivated with a drive for results.
LI-VP1 #LI-Hybrid #INDHP
All applications will be held in strict confidence.
In order to be considered for employment, candidates selected for interviews will be required to show proof of citizenship, permanent residence or eligibility to work in Canada with no restrictions.
We wish to thank all candidates for their interest but only those applicants selected for an interview will be contacted.
No phone calls please. Thank you for your understanding.
Manager, Social Content and Growth Marketing
You will play a key role in the development and execution of SiriusXM Canada's social media marketing strategies for the corporate brand and be responsible for overseeing both the organic and paid social media efforts of SiriusXM Canada. We are currently looking for a skilled and strategic Social Co...
Senior Social Media Manager
At this agency, a Senior Social Media Manager will be responsible for client management of the biggest accounts within their portfolio, content development, social media calendars, reports, newsletters, and leading the growth of client accounts. Strategize and produce media by working alongside desi...
Associate Manager, Social Media & Content Creator, TikTok (Contract)
Support the Social Media Manager in the implementation and execution of social media strategies. Support the Social Media Manager with onboarding and day-to-day management of the Social Media TikTok Associates. We are looking for an Associate Manager, Social Media & Content Creator - TikTok with a f...
Digital Performance Marketing Manager
At least 3 years of experience in reporting on paid marketing campaigns, Google Analytics, SEO, social media, and influencer marketing. Digital Performance Marketing Manager. The Influence Agency is a growing marketing agency that specializes in Influencer Marketing, Community Management, Content St...
Social Media Marketing Manager
Are you a gogetter hungry forcareer advancement and personal growth Join us as a dynamic SocialMedia Marketing Manager where success meets selfmotivation! If youthrive on pushing boundaries and crave a global industry with acollaborative community this role is tailormade foryou. Leverage social medi...
Manager Finance, Marketing & Retail Media
Sobeys is full of exciting opportunities, and we are always looking for bright new talent to join our team! We currently have an opportunity for a Manager to join our Finance Marketing Loyalty Support team. Budgeting and Forecasting: Lead the annual budgeting and monthly forecasting process (includi...
Manager, Social Content and Growth Marketing
We are currently looking for a skilled and strategic Social Content and Growth Marketing Manager who will be responsible for overseeing both the organic and paid social media efforts of SiriusXM Canada. The ideal candidate should have extensive experience creating social content and must have worked...
Senior Manager, Social Media Insights
The Senior Manager, Social Media Insights is a key enabler of communication strategy across RBC's Brand, Marketing, Communications and Citizenship (BMCC) group. Key contributor to the Media Relations + Social Insights (MR+SI) intelligence program whose primary responsibility is to uncover and report...
Social Media Marketing Intern Paid
Responsibilities • Manage end-to-end social and content strategy for multiple clients • Develop intellectual and compelling strategy documents that shift the way people think • Drive the creative brief through an identified problem, insight, advantage, and strategy • Develop ...
Marketing and Social Media Internship => Relocate to China
Applicants should also have strong writing skills, as well as a solid understanding of social media. Develop social media network, including Twitter, Facebook, Wechat, LinkedIn, Google+ etc. Majoring or work experience in Public Relations, Communications, Marketing or Journalism are a plus. Assist w...