Marketing Coordinator and E-Commerce Specialist

Established in 1999, Empack Spraytech Inc. is a leading aerosol manufacturer, liquid filler, and custom contract packager.

Located in Brampton, Empack manufactures products for a wide range of markets including personal care, household goods, automotive, computer care, industrial and outdoors.

We offer private label programs and produce a range of products under our house brands that include emzone, zytec Germ Buster, Rebel hair care and SunZone.

Marketing Coordinator and E-Commerce Specialist

The incumbent will be responsible for developing, coordinating, and executing diverse marketing campaigns for multiple brands.

You will analyze national market trends to craft strategic marketing plans for our social media channels, websites, and advertising campaigns.

You will fully manage our Ecommerce platforms with intent to build on product knowledge and revenue.

What you will do :

• Take in new projects from internal clients for marketing collateral, videos, web site updates, advertising, and other marketing initiatives.
• Support trade show coordination including admin, logistics and material handling for approximately 4 shows per year.
• Assists with social media including creating posts, responding to questions, reels and metrics.
• Manages the digital asset library by adding new images and ensuring images are correctly labeled and categorized.
• Creates PowerPoint presentations for sales teams, provides support to sales and dealers for various marketing needs
• Assist in the preparation of brochures, reports, newsletters and other material.
• Conduct online marketing, E-commerce and Website promotions.
• Assist in the development of marketing strategies.
• Assist in planning and executing marketing campaigns. Collaborate with the Director of Sales to introduce fresh ideas and ensure that all creative elements are delivered on schedule and align with our strategic objectives.
• Collect and analyze market information and trends.
• Research competitors' market price and analyze Empack’s price level in the market.
• Research products in the market and make a competitive strategy for our products.
• Support promotional planning, execution, and measuring the effectiveness.
• Create / maintain reports tracking KPIs and overall sales progress.
• Fully Manage the Amazon Account.
• Maintain and create new online product listings across different ecommerce channels, specifically Amazon.
• Analyzing data and growing marketplace opportunities.

What you will need to be successful :

• Undergraduate degree or diploma in business administration, sales, marketing, communications, public relations, industrial engineering, or a related discipline.
• 2 years of marketing experience preferred.
• Minimum 1 year experience with online Marketplaces (Amazon, Walmart, Best Buy, etc).
• Exceptional English communication
• Tech-savvy with above average working knowledge of MS Excel, Powe BI, MS Office, Outlook, MS Teams, and can quickly learn other technologies (customer portals, ERP software, CRM, etc.).
• Experience with social media including Meta business.
• Organized, able to multi-task and coordinate priorities.
• Experience with creating reports and KPI’s.
• Strong problem-solving and conflict resolution skills.
• Excellent reasoning and analytical ability.
• Empathy and understanding towards others, especially in stressful circumstances.

Empack Spraytech Inc. is committed to the core values of equal employment. We are committed to treating people fairly, and with respect and dignity.

We offer employment opportunities based on an individual's qualifications and experience, free from discrimination or harassment due to race, ancestry, place of origin, ethnic origin, colour, citizenship, creed, gender, sexual orientation, age, marital status, family status, disability, and any other legally protected class in accordance with applicable federal, provincial, and local laws.

Empack Spraytech Inc. is committed to creating and maintaining an inclusive workplace. Applicants should advise Human Resources if they require any type of accommodation during the recruitment process.