IT Transformation Manager - Adobe Campaign Classic Developer-077338
Description
Job description :
Capgemini is seeking an expert Adobe professional to join our team in Canada as an Adobe Campaign Classic Developer.
Location : Toronto
Responsibilities :
- Design, build, and optimize complex marketing campaigns using Adobe Campaign Classic.
- Collaborate with cross-functional teams to gather requirements and translate them into effective marketing strategies.
- Develop and implement data-driven marketing initiatives to enhance customer engagement and conversion rates.
- Utilize Adobe Campaign Classic to create personalized customer journeys and experiences.
- Monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.
- Ensure data integrity and compliance with industry standards and regulations.
- Stay updated with the latest trends and best practices in digital marketing and Adobe Marketing Cloud technologies.
Qualifications :
- Bachelor’s degree in Computer Science, or a related field.
- Minimum of 3 years of hands-on experience with Adobe Campaign Classic.
- Proficiency in other Adobe Marketing Cloud technologies such as Adobe Analytics, Adobe Target, and Adobe Experience Manager.
- Strong understanding of data management, segmentation, and personalization techniques.
- Excellent analytical and problem-solving skills.
- Ability to work collaboratively in a fast-paced environment.
- Strong communication and interpersonal skills.
Technical Skills :
- Proficiency in XML and SOAP for data integration and web services.
- Experience with JavaScript, HTML, and CSS for customizing campaign templates.
- Knowledge of SQL for database management and querying.
- Familiarity with REST APIs for integrating Adobe Campaign Classic with other systems.
- Understanding of data workflows and ETL processes
Preferred Skills :
- Experience with other marketing automation tools and platforms.
- Knowledge of HTML, CSS, and JavaScript.
- Certification in Adobe Campaign Classic or related Adobe technologies.
Life at Capgemini
Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer :
- Collaborating with teams of creative, fun, and driven colleagues
- Flexible work options enabling time and location-based flexibility
- Company-provided home office equipment
- Virtual collaboration and productivity tools to enable hybrid teams
- Comprehensive benefits program (Health, Welfare, Retirement and Paid time off)
- Other perks and wellness benefits like discount programs, and gym / studio access.
- Paid Parental Leave and coaching, baby welcome gift, and family care / illness days
- Back-up childcare / elder care, childcare discounts, and subsidized virtual tutoring
- Tuition assistance and weekly hot skill development opportunities
- Experiential, high-impact learning series events
- Access to mental health resources and mindfulness programs
- Access to join Capgemini Employee Resource Groups around communities of interest
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