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Media Analyst & Researcher

MatchaTalent
Calgary, Alberta, CA
Full-time

This role required candidate to permanently relocate at Dhahran, Saudi Arabia.

This position would be entitled as Public Relations Spec., Media Analyst, Media Researcher.

About the Company

This company engages in the exploration, production, transportation, and sale of crude oil and natural gas. It operates through the following segments : Upstream, Downstream, and Corporate.

The Upstream segment includes crude oil, natural gas and natural gas liquids exploration, field development, and production.

The Downstream segment focuses on refining, logistics, power generation, and the marketing of crude oil, petroleum and petrochemical products, and related services to international and domestic customers.

The Corporate segment offers supporting services including human resources, finance, and information technology. The company was founded on May 29, 1933 and is headquartered in Dhahran, Saudi Arabia.

Job Summary

Media Research and Advisory Group (MRAG) is in charge of developing and overseeing the corporate media strategy execution.

The position requires research and analytical capabilities including reviewing media sentiment and reputational data and insights.

Additionally, being able to reflect data into proper media strategies and content plans. The work also involves assessing impact of communication activities and recommending proper adjustment.

Responsibilities :

  • Select methods appropriate to develop a robust data science research base focusing on media trends that the company should capitalize on, along with the means of execution
  • Develop a research database with information as a reference guide for Media Relations team utilization
  • Design and use qualitative and quantitative research tools such as questionnaires by focus groups to be shared with journalists for feedback / interests that would be incorporated into the database
  • Analyze press releases and broadcast coverage to assess sentiment and perception of This Company
  • Create in-depth research Q&A's for high-level strategic messaging
  • Work with consultants / agency to ensure obtaining the highest level of intelligence needed for the development of deliverables
  • Gather data for benchmarks of This Company executives' media engagements vs. engagements of corresponding IOC's (International Oil Companies) executives on select futuristic data-driven topics
  • Utilize data from media reports to trigger research on certain sensitivities with select journalists and outlets
  • Summarize data into key objectives for company-related items / potential trend coverage to feed into the robust communications strategy
  • Observe media inquiries for research purposes, using them to feed into background information on journalists.

Requirements :

  • This role required candidate to permanently relocate at Dhahran, Saudi Arabia.
  • Bachelor's degree in Mass Communications, Data Science, Communications Research, Political Science, or International Relations.
  • Minimum of 5 years of experience in research, with relevant work in media being desirable.
  • Excellent verbal and written communication skills
  • Ability to effectively write key messages.
  • Excellent proficiency in English language.
  • Other :
  • Knowledge and understanding of the news media industry and the broader energy industry is critical.
  • Attention to detail
  • Strategic thinker
  • Inquisitive nature
  • Strong research and analytical skills.
  • 9 days ago
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