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Sales Development Representative
Sales Development RepresentativeLemonadeLXP • Ottawa, ON, CA
Sales Development Representative

Sales Development Representative

LemonadeLXP • Ottawa, ON, CA
30+ days ago
Job type
  • Full-time
Job description

Hi! Thanks for checking out our Sales Development Rep opportunity.

Okay, let's get straight to the point. LemonadeLXP needs a rock star SDR to join our sales team, stuff our pipeline, and help grow our ARR! If you’re looking for a career in tech sales, this is a great place to kick things off!

Got it. But, what's LemonadeLXP?

LemonadeLXP is an all‑in‑one learning and knowledge platform for community banks and credit unions. It powers staff training, frontline enablement, and customer education through engaging, interactive learning experiences to drive growth across every channel.

The Fit

The ideal fit for this opportunity is someone like this :

  • 2+ years in B2B SaaS sales (SDR, AE, or Account Manager), ideally with experience in L&D space, fintech, or serving financial institutions.
  • Exceptional communication & presence — you can confidently speak with both L&D leaders and C‑suite executives.
  • Outbound‑driven mindset — you thrive on cold calling, creative outreach, and opening new doors.
  • Researcher & storyteller — skilled at connecting industry insights to relevant, personalized narratives that resonate with financial stakeholders.
  • Adaptable & resourceful — comfortable in a high‑growth startup where things move fast and priorities evolve.
  • Collaborative team player — you share ideas, help refine messaging, and work cross‑functionally with sales and marketing.
  • Familiarity with tools like HubSpot, Outreach, ZoomInfo, LinkedIn Sales Navigator, is a plus.
  • Curious, resilient, coachable, great listener, process oriented, tech savvy.
  • Pitch in, attention to detail, work hard but have fun, truth over harmony, see things from their perspective.

The Gig

  • Research & Map Financial Institutions – Identify high‑potential banks, credit unions, and fintech partners. Map key stakeholders and understand each organization’s learning, compliance, and digital adoption priorities to tailor outreach and drive engagement.
  • Drive Outbound Prospecting – Proactively generate new opportunities through outbound calls, emails, and LinkedIn outreach. Outbound is your core focus; success means filling the calendar with quality meetings that convert.
  • Own Inbound Follow‑Up – Respond promptly to marketing‑generated leads (event attendees, whitepaper downloads, webinars) with thoughtful, tailored outreach that keeps momentum strong.
  • Execute Outreach with Discipline – Meet and exceed weekly activity goals across multiple channels, tracking metrics like connect rates, response rates, and meeting conversions to continuously improve performance.
  • Qualify Leads with Purpose – Run structured qualification calls that uncover challenges related to employee training, compliance, and digital adoption. Identify champions and decision‑makers, and prepare opportunities for Account Executives.
  • Educate & Evangelize – Use your knowledge of LemonadeLXP and the financial industry to help prospects reframe learning challenges into measurable business outcomes, from reducing call center strain to improving customer onboarding experiences.
  • Build Pipeline Momentum – Multithread within accounts, re‑engage warm leads, and collaborate closely with Account Executives for seamless handoffs and consistent deal progression. Keep opportunities alive and moving forward!
  • The Perks

  • 4‑day work week
  • Work from home
  • Ownership that truly cares about team members
  • Talented team of kind people (no egos & BS)
  • Extended health, vision, dental, life insurance
  • Opportunity to travel to conferences and events and meet potential prospects in person
  • Career growth in a fast‑scaling SaaS company serving a thriving industry
  • Ready to Join Team LemonadeLXP?

    If you’re passionate about technology, learning, and helping financial institutions thrive in the digital age, we want to hear from you!

    Apply on LinkedIn and tell us why you’d be a great fit. To be considered you must send a short video to Catherine Bennett telling us something unique about you, your favourite cold call opener, and why you would make a great addition to our team. Please note : Your application will not be considered unless this important step is completed.

    We truly appreciate your interest in joining LemonadeLXP! Due to the high volume of applications, we’ll only reach out to those who are selected for an interview.

    Seniority level : Entry level. Employment type : Full‑time. Job function : Sales and Business Development. Industries : E‑Learning Providers.

    #J-18808-Ljbffr

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    Sales Development Representative • Ottawa, ON, CA

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