Senior Account Manager (Content and Influencer Strategist)

Job Description

As a Senior Account Manager (Content and Influencer Strategist), your job is to partner with clients to relentlessly pursue innovative creative thinking, with a focus on identifying and leveraging new trends, executing programs, and developing client relationships.

An essential ingredient of your success is the ability to partner and collaborate with a number of internal and external stakeholders.

This role requires a passionate team leader with very strong creative, strategic thinking and organizational abilities. A creative and analytical thinker who can create cross-channel media strategies for our clients.

In this position, you will be developing and managing influencer and social media strategies, programs and teams coupled with a solid understanding of the constantly evolving media landscapes,

Position Responsibilities :

• Experience with social and digital advertising (strategy development is a must; executional experience is an asset)
• Developing and implementing strategic social media plans to grow client online presence and impact that map back to program KPIs and business goals
• Very strong in client communications and account management
• Strong social writing; ability to write effective and thumb-stopping social content
• Leading the strategic direction of visual brand content based on client objectives (including video and short format content)
• Ongoing tracking and implementation of industry & brand best practices
• Ability to foster strong relationships with Integrated Agency Team partners
• Experience developing targeted consumer influencer programs
• Familiarity with various influencer tools such as Tagger, DoveTail, CreatorIQ
• Participating in forecasting and managing budgets for a specific set of client accounts; focused on organic growth of existing client base
• Proficiency in insight gathering and analytics; ability to implement an effective reporting strategy on the metrics that matter to measure content performance and make timely suggestions on how to optimize
• Leading brainstorming sessions
• Coaching, developing and mentoring junior team members
• Proven track record managing client budgets
• Proactively share industry insights and award-winning work with clients to inform strategy

Qualifications

Our ideal candidate will also possess the following :

• 7-9 years of experience in a social media or influencer agency
• Genuine curiosity about how technology and innovation affects how we communicate and evolves social behaviors
• Bachelor’s & post-graduate degree in Communications, Advertising, Media Studies or a related field
• Passionately committed to collaboration
• Excellent cross-functional leadership, presentation and communication skills; dynamic team player
• Shows strong initiative as an entrepreneurial thinker taking independent actions and calculated risks
• Superior time management and organizational abilities
• Strong proficiency in social platforms (Meta, X, TikTok, YouTube, Instagram, Tumblr, WhatsApp and Snapchat, etc. ), effective measurement frameworks for social programs
• Experience in running social advertising campaigns
• Strong interpersonal abilities to effectively manage all internal and external relationships, vendors and agency partners
• Ability to be flexible in a changing work environment and work well under pressure
• Skilled at analyzing data, deriving insights and building creative output to meet client objectives
• Refined understanding of community management
Il y a 14 jours