Digital Marketing Manager
Retail
Toronto
Salary $75,000-$85,000, Benefits, Bonus, 3 weeks vacation
Are you a creative and energetic marketing professional? Join our clients dynamic and committed team to help fuel growth with innovative marketing strategies.
Our client, a well recognized distributor / retailer of electronics across North America, is seeking an experienced seeking a Digital Marketing Manager to lead and execute impactful marketing initiatives.
The Role :
- Develop and implement an annual marketing plan focused on business growth, including target markets, budgets, timelines, and success metrics
- Conduct market and competitive research
- Manage relationships with business partners and optimize coop marketing programs
- Oversee relationships with third-party providers, including agencies
- Lead branding, campaigns, advertising, and events
- Enforce brand standards consistently
- Manage digital content, including web and social media
- Oversee website design, user experience, and quality
- Drive traffic to digital assets through paid advertising and track metrics on traffic and impact
- Identify and test new platforms, tools, and routes to market while staying updated on emerging trends and technologies
- Collaborate with sales and operations colleagues to develop new offerings and improve customer experience
The Ideal Candidate :
- University or College Diploma in Marketing, Communications, or Business
- Minimum of five years of hands-on experience in a marketing leadership role
- Experience with a range of marketing disciplines including brand management, market research, content marketing, advertising, events, and public relations
- Advanced knowledge and experience in digital marketing
- Superior communication skills, both written and verbal
- Strong project management skills
- Solid analytical skills
- Detail-oriented, organized, collaborative, and creative with a sense of urgency and multi-tasking ability
- Expertise in relevant technologies such as Adobe and Microsoft Office Applications
- Previous experience in electronics and / or retail industry is an asset
Join us to make your mark in a role that combines creativity, strategy, and leadership. Apply now and be part of a team that values innovation and employee growth!
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