BLANKSLATE Partners is thrilled to support our wonderful client - who is making the world safer - as they grow their team!
About Us : We are a pioneering company developing public safety technology solutions that keep responding rescue teams safe while helping to save lives.
As a company driven by passion and purpose, we are committed to innovation and powerful storytelling that resonates with our customers.
We are on an exciting journey towards exponential growth and need a dynamic Marketing Manager to lead our efforts.
We are seeking an ambitious and driven Marketing Manager to own and lead the marketing function. This role demands a strategic thinker with a passion for growth, a knack for storytelling, and the ability to drive impactful marketing strategies.
The ideal candidate will have 3-5 years of experience and be eager to make an impact.
Key Responsibilities :
- Marketing Leadership and Strategy :
- Develop and drive comprehensive marketing strategies aligned with company goals.
- Own the day-to-day operations of the marketing function.
- Lead the creation and execution of the marketing strategy, ensuring alignment with the company's growth objectives.
- Content and Social Media Management :
- Oversee web content and strategy, ensuring the website is optimized for performance and user engagement.
- Manage social media channels, driving engagement and growing our online presence.
- Craft compelling stories and content that effectively communicate our mission and impact.
- Sales Support :
- Provide robust sales support, including updating and enhancing sales decks and materials.
- Collaborate with the sales team to ensure marketing efforts effectively support the sales funnel and drive conversions.
- Brand Oversight :
- Maintain brand consistency and integrity across all marketing channels.
- Manage relationships with external creative teams and agencies.
- Performance Measurement :
- Build and implement a scorecard to measure marketing performance across a broad spectrum of metrics.
- Focus on long-term brand and story metrics, as well as short-term performance indicators.
- Team Collaboration :
- Work closely with the current team sales team members who are primarily remote
Requirements
Qualifications :
- 3-5 years of marketing experience, with a track record of working under a skilled marketing director.
- Strong execution skills with a strategic mindset.
- Passion for storytelling and brand development.
- Experience in managing social media and web content strategies.
- Goal-oriented with a drive for continuous improvement and growth.
- Excellent organizational skills to bring structure and efficiency to the marketing function.
- Ability to manage and outsource creative teams effectively.
- A thoughtful and strategic approach to marketing, with a hunger to experiment and innovate.
- Strong communication skills, both written and verbal.
Benefits
Why Join Us?
- Be part of a mission-driven company making a real impact
- Work in a startup environment with significant growth opportunities.
- Collaborate with a passionate and dedicated team.
- Competitive salary and benefits package.