Description
Join our team :
The TELUS Business Solutions (TBS) organization is dynamic, fast-paced, and entrepreneurial. Together, the team is responsible for driving profitable growth within a key growth segment for TELUS : Small & Medium business (SMB).
Our team has direct responsibility for all 4 Ps’ (product, price, place, and promotion) of the marketing mix to drive our business performance.
You will join a skilled and engaged team that works closely with our pricing, base management and sales teams to collectively reach our mobility targets.
Our team is on a growth journey and the owner of the acquisition campaign strategy is a highly visible role and critical to the success of our business.
What you’ll do :
Your mandate is to strategize how we acquire new mobility customers and expand our existing customer base through outbound, inbound and digital tactics.
You will drive the end-to-end strategy of your initiatives cross functionally including lead source development, allocation strategy, distribution to sales and performance management
- Own the end-to-end strategy, execution and performance of several acquisition programs and deadlines at once
- Develop holistic 4P marketing strategies incorporating internal stakeholder feedback and external market trends
- Manage highly cross-functional projects with marketing, sales partners and data teams to deliver on program targets, improve conversion and positively impact business P&L outcomes
- Conduct regular performance management and deep dives into raw data to derive actionable takeaways and areas of opportunities
- Simplify complicated data results into easy-to-understand presentations to various levels including regular program summary updates to our leadership team
Qualifications
You are the missing piece of the puzzle :
- You have a solid foundation for data dissection - ability to measure, report, and pivot results as well as make data-informed recommendations
- You have strong people skills, ability to develop relationships with key stakeholders, and ability to work within a team
- You thrive in change and ambiguity, handling shifting demands with ease
- You are known for your ability to prioritize projects, to manage multiple deadlines simultaneously, and to help meet our collective goals in an exciting and agile environment
- You can zoom in and out, balancing both strategy & marketing execution
- You have an undergraduate degree in business or a related discipline
- Having a minimum 5+ years of work experience in marketing is desired
Sr. Marketing Manager, Wireless Acquisition Programs & Strategy
Own the end-to-end strategy, execution and performance of several acquisition programs and deadlines at once. Our team is on a growth journey and the owner of the acquisition campaign strategy is a highly visible role and critical to the success of our business. You will drive the end-to-end strateg...
Sr Manager, Growth Marketing
Collaborate with performance marketing agencies, creative and content teams, global product marketing, strategy, sales operations, sales teams to ensure alignment and consistency in marketing efforts. Design and implement customer first product-led growth and lifecycle customer marketing journeys ac...
Sr. Manager, Brand Marketing (12 Month Contract)
Manager, Brand Marketing role focuses on strategic and executional excellence for national Joe Fresh marketing campaigns, always-on content and special projects that are executed in-store or online. Position Overview: Senior Manager, Brand Marketing. This role is key in driving collaboration across ...
Marketing Programs Manager - Toronto (hybrid work)
Rewind is looking for an experienced and passionate Marketing Programs Manager who will help to build and execute Growth and Partner marketing programs targeting our key audiences. You will also develop partner marketing plans, in close collaboration with the Partnerships team, to build our global p...
Sr. Marketing Manager
Proficiency in customizing marketing tools based on the strategy. In this role, you will work closely with the CEO and will be responsible for leading social media campaigns, creating viral content, shaping brand identity, and demonstrating strong leadership in leading a marketing team. Leading the ...
Sr. Manager, Sales Strategy & Insights, Tim Horton
Senior Manager, Sales Strategy & Insights – Canada. Reporting to the General Manager of CPG – Canada, this individual will act as the key liaison between the Customer Sales team and Marketing team to deliver key business objectives by ensuring the voice of the customer is represented in strategies a...
Strategy and Planning Marketing Manager-Community
Marketing Strategy &Planning -Comm. The Manager, Strategic Planning and Brand, Community, will actively contribute to the Community Banner Marketing team and act as a champion of the Foodland, COOP and IGA Brand and Businesses. Oversee and manage the rolling 52-week brand strategy & plan aga...
Sr. Marketing Manager, Food & Beverage/Cosmetics & Personal Care
Marketing Manager is responsible for managing the Americas content team and will work closely with Americas field marketing. This role is responsible for the strategy and creation of all content needed to support North America field marketing campaigns events and activities. This position reports to...
Sr. Manager, Sales Strategy & Insights, TH, Canada
Senior Manager, Sales Strategy & Insights – Canada. Reporting to the General Manager of CPG – Canada, this individual will act as the key liaison between the Customer Sales team and Marketing team to deliver key business objectives by ensuring the voice of the customer is represented in strategies a...
Digital Marketing Manager
Manage relationships with business partners, including optimizing the potential of coop marketing programs. Solid experience with a range of marketing disciplines including brand management, market research, content marketing, advertising, events, public relations. Wireless DNA is an authorized excl...