Position Summary
Reporting to the Director, Development and Communications, the Manager,
Communications and Marketing is responsible for the development and
implementation of all communications and marketing strategies of Mon Sheong
Foundation. The incumbent will oversee the production of communications
materials and marketing campaigns; increase the digitization of the Foundation’s
marketing efforts; and collaborate with the rest of the Development and
Communications team to enhance Mon Sheong’s image while promoting its services,
events, and fundraising needs.
Responsibilities
Develop and implement
communications and marketing initiatives to promote Mon Sheong’s work and
elevate its brand image.
Oversee the preparation
of written communications such as feature articles, press releases, letters, and
speeches; marketing collateral such as flyers, posters, and brochures; and
various publications such as newsletters, magazines, and annual reports.
Lead the creation of new
websites to ensure sufficient functionality and support is provided for the
Foundation’s services, events, and fundraising initiatives.
Manage strategy,
activity, content, engagement, and advertising campaigns of social media
accounts to enhance the Foundation’s digital presence.
Supervise mainstream
media relations and media pitch activities.
Work closely with the
Manager, Event Management to coordinate and execute Foundation events while
overseeing the production of promotional materials and external communications
to generate event publicity and coverage.
Work closely with the
Manager, Resource Development to produce fundraising campaigns and assist in
the solicitation and stewardship of corporate sponsors, donors, and prospects.
Collaborate with
promotional partners, vendors, and service providers for marketing activities
as needed.
Act as a liaison to
facilitate understanding between the Foundation and the community.
Perform other duties as assigned from time to time.
Qualifications
Post-secondary education in marketing, communications, public relations,
advertising, or equivalent
Work experience in corporate communications and marketing, original
writing and editing, and some public relations
Strong English and Chinese communication skills, both verbal and
written; ability to translate between the two languages a definite asset
Strong relationships with media across Canada
Proven work experience in digital marketing
Experience of contributing to fundraising proposal
Strong management and leadership skills
Detail-oriented with demonstrated proofreading skills
Excellent time and project management skills with the ability
prioritize and oversee multiple tasks
Ability to think strategically
Proficient in Microsoft Office suite
Valid driver’s license with access to a reliable vehicle an asset
Marketing Manager • Richmond Hill, Canada