Summary of Job Working in our AutoTrader Media business unit, the freelance Visual Designer would be a member of the Branded Content team. Working closely with the Creative Director and Sr. Visual Designer to deliver branded content program design assets for both the AutoTrader brand and our partners. The Visual Designer is responsible for the execution of visual elements for branded content campaigns which include but are not limited to : UI Design, Display Ad creative, HD Mockups, and web design components. Key Areas of Responsibility Content Creation and Graphic Design :
Designing Branded Content : Creating visual assets for branded content, including social media graphics, web banners, and infographics.
Illustrations and Icons : Developing custom illustrations and icons to support content and enhance visual storytelling.
Photo Editing : Retouching and editing photos to align with brand aesthetics and content requirements. Collaboration and Communication :
Working with Teams : Collaborating with writers, marketers, and other designers to ensure visual content aligns with brand guidelines and campaign goals.
Client Interactions : Assisting in client meetings and presentations to discuss visual concepts and gather feedback.
Feedback Integration : Incorporating feedback from senior designers, editors, and clients into design revisions. Brand Consistency and Guidelines :
Adhering to Brand Guidelines : Ensuring all visual content adheres to the established brand guidelines and maintains consistency across different platforms.
Updating Style Guides : Assisting in updating and maintaining internal style guides and design templates. Research and Trend Analysis :
Market Research : Conducting research on industry trends, competitor visuals, and emerging design techniques to inform and inspire design work.
Trend Application : Applying current design trends and best practices to create modern and engaging visuals that resonate with the target audience. Job Requirements Education, Experience and Technical skills
Pursuing or recently graduated with a degree in Graphic Design, Visual Communication, Fine Arts, or a related field
1 – 3 years of Graphic Design / Art Direction Experience
Proficient in adobe Creative Suite
Knowledgeable of Web Development languages HTML5, JS and CSS Required Soft Skills and Competencies
Ability to adhere to visual design guidelines quality libraries to support a consistent design
Fluency in design and prototyping tool
Solid knowledge of web, mobile and interactive design principles including layout, grid systems, information design and typography
A dazzling online portfolio
Experience in design preferably delivering in products or services
Proficiency in Adobe Creative Suite
Motion Design, Illustration and animation skills are a plus We're Looking For People Who
Enjoy working across various mediums, with an emphasis in digital design
Have a holistic view of brand design, from tiny details to the big picture
Proven ability to take a project from concept to launch with a strong understanding the process throughout
A keen eye for consistency, color, typography, illustration and subtle details
Knowledge of current trends in design and technology
Exceptional written and verbal communication skills
The ability to deliver and receive feedback effectively and collaborate with your team become stronger designers.
Can work at a fast-paced company where the feedback cycle is measured in hours rather than weeks
Has a "get it done" attitude and proven background of delivering beautiful work again and again
Is seeking a career-defining opportunity with a proven, results-oriented team
Working Conditions
Office, based in Etobicoke / Toronto - Some travel required (within GTA) What’s in it for you… -We understand that there is life at work and life outside of work. Here are a few benefits we all benefit from that support us to be our creative best. Fitness and wellness -We provide discounts to nation-wide gyms, onsite gyms (when we’re in the office), an Employee and Family Assistance Program, as well as a virtual wellness program. Benefits from Day 1 -Gym discounts-Local in-office free gyms-Employee and Family Assistance program-Weekly virtual wellness events-Conferences & training budget-Regular internal training programs Financial planning -Let us help you invest in your future with 3% matching towards your pension and multiple forms of income protection. Competitive salary -Annual bonus structure-3% CPP matching