Director, Retail Media Sales

Requisition ID : 184215

Career Group : Corporate Office Careers

Job Category : Empire Media+

Travel Requirements : 20 - 30%

Job Type : Full-Time

Country : Canada (CA)

Province : Nova Scotia; Ontario

City : Halifax, Mississauga

Embark on a rewarding career with Sobeys Inc., celebrated among Canada’s Top 100 employers, where your talents contribute to our commitment to excellence and community impact.

Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers.

Our mission is to nurture the things that make life better great experiences, families, communities, and our employees. We are a family nurturing families.

A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country.

With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.

Ready to Make an impact?

We are looking for a Director, Retail Media Sales to join our Retail Media Network team, where you will drive revenue growth by managing relationships with advertiser leadership and community influencers.

You will oversee a team of Client Success Managers and Specialists, setting annual media plans and revenue goals, while establishing best practices for data-driven sales.

Here’s where you’ll be focusing :

Meet and consult periodically with advertiser leadership (e.g., brand marketing or sales in conjunction with merch team) and maintain relationships / attend events with leaders in the community (e.

g., IAB Canada representatives, heads of large agencies)

• Establish best practices that ensure insights-first and data-based selling and communication with clients
• Manage strategic relationships with internal stakeholders who enable execution (e.g., weekly connects with Merchandising & sourcing, Planners, Ad Ops)
• Lead sales team, overseeing development of materials and pitches to secure annual commitments and ongoing campaigns
• Set annual media plans and revenue / profit goals for the team and each account (incl. upsell to existing accounts)
• Create communications for new sales opportunities (e.g., new ad placements)
• Oversee annual commitment conversations with account executives
• Establish sales pipeline and track progress against pipeline, especially for advertisers new to RMN

What you have to offer :

• 10+ years of experience in fast-paced, analytical, client-facing role, and management experience
• Have an advanced knowledge of digital advertising, media and / or publishing (CPG background is a plus)
• Ability to produce meaningful insights, counsel, and planning for advertisers’ business objectives
• Strong track record of successful collaboration across internal and external teams, with the purpose of achieving client or internal business goals

LI-Hybrid

At Empire we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week.

This requirement is integral to our commitment to team collaboration and the overall success of our office culture.

We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better physically, financially and emotionally.

Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.

We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively.

We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.

Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque :

• Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
• Access to Virtual Health Care Platform and Employee and Family Assistance Program.
• A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
• A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
• Learning and Development Resources to fuel your professional growth.
• Parental leave top-up
• Paid Vacation and Days-off

We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.