Senior Manager Ecommerce

Mind Games is opening doors for new applicants! Do you want to become one of the minds of our company? This is the opportunity to take!

Mind Games is North America's premier specialty retailer "Where Creative Minds Come to Play"! In our stores, you can find a variety of games, toys, and puzzles for everybody and any occasion.

We sell fun and provide opportunities to express yourself through hobbies and interests.

If you support our vision - try yourself and join our team!

Duties And Responsibilities

E-Commerce Development :

• Manage day-to-day e-commerce operations such as website maintenance, managing products, monitoring sales, and more.
• Implement and manage search engine optimization to grow an online audience and increase affiliate revenue via SEO, newsletters, and social media.
• Project-manage process improvement activities over the e-commerce sites to improve service level, reduce contracted per-unit costs, and improve quality.
• Continuously work to improve overall customer journey and drive E-commerce growth - tracking and improving E-commerce metrics such as conversion, AOV, and repeat purchase rates.
• Led e-commerce team and provided e-commerce strategies and structure.
• Work with e-commerce team to build traffic & sales via Mind Games websites and partners websites (Amazon, Hudson’s Bay, Best Buy, Walmart,...).

E-Commerce Analytics :

• Report on performance and identify opportunities, including gathering competitive intelligence.
• Contribute insights to weekly sales analytics & reporting on all e-commerce portals and to preparation of Monthly and Quarterly KPI reviews.
• Analyze and assess the effectiveness of existing eCommerce operations and identify needs based on Mind Games goals.
• Monitor web analytics to identify areas for improvement / concern across the site and traffic sources.
• Report & analysis on online orders, fulfillments, and returns every month sharing insights and recommendations.

E-Commerce Marketing :

• Responsible for US & CA website maintenance, content creation, and landing pages based on marketing and promotion calendar.
• Implement and monitor online and in-store marketing plans by coordinating with the marketing team.
• Responsible for content creation for partners' platforms (Amazon, Hudson’s Bay, Walmart, ).
• Manage e-commerce and marketing team members.
• Provide KPI analysis and goal tracking for digital marketing campaigns.
• Monitor and track the performance of all marketing campaigns to optimize marketing spends.

Qualifications And Core Skills :

• University degree in Communications, Marketing, Business or equivalent.
• 4+ years experience in eCommerce, preferably with a toy and gaming retailer.
• WooCommerce and Google Analytics experience required.
• Salesforce Marketing Cloud & NetSuite experience an asset.
• Advanced Knowledge of Amazon sales and management as an asset.
• Proven ability to work independently on multiple projects, prioritizing key deliverables.
• Excellent project management or organizational skills, with high attention to detail.
• Program implementation and KPI Management experience.
• Willingness to work in a fast-moving and developing business environment which requires a hands-on approach.
• Ability to prioritize, manage deadlines, and make decisions that align with the brand.
• Ability to multi-task and handle a variety of projects at once.
• Strong communication skills, verbal and written.
• Advanced analytics capabilities to support recommendations with data-driven findings, including advanced Excel skills.
• Digital content creation & management.
• Graphic design skills and knowledge of Adobe Creative Suite an asset.

Pay Rate (per year) :

$65,000- $97,000

Benefits :

• Enjoy managing multiple projects and working with the Home Office directly.
• Competitive Pay.
• Store Discount.
• Extended Health Benefits.
• Being surrounded by people and products you love!

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