Senior Director, Digital Product, Marketing Technology, Global Digital Marketing

Overview
At KPMG, you'll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world.

The Senior Director of Product for Marketing Technology leads the strategic vision and delivery of global marketing technology products, such as the global content management system, website analytics & data platforms, marketing automation platforms and new innovative tools. The goal is to provide personalized digital experiences on a global scale. Overseeing a team of product managers, owners and analysts, you will define and implement product roadmaps aligned with KPMG's strategic goals, supporting Member Firms worldwide in delivering exceptional digital experiences.

What you will do

• Lead a diverse team of product managers, product owners and business analysts in designing and implementing and enhancing Marketing Technology solutions
• Define, maintain, and communicate comprehensive product roadmaps for platforms like Adobe Experience Manager, Marketo, Adobe Analytics, etc., ensuring alignment with business objectives
• Partner closely with the Directors of Technology, Experience Design, and Digital Marketing to develop an enterprise architecture that ensures a fully integrated Marketing Technology stack. This architecture should align with the target state, adhere to the global design system, and address the needs of all Digital Marketing teams
  
• Research and evaluate emerging Marketing Technology product solutions, such as customer data platforms, AI, and machine learning tools, to continuously enhance KPMG's marketing capabilities
• Lead the Global Digital Marketing Steering Committee that meets regularly to make prioritization decisions on digital investments and provides updates on critical projects with attendance from the top 20 revenue generating firms from across the network
• Lead the Product Operations, Change Management, and Budget Management functions, ensuring the ongoing support and enhancements of digital products across 110+ countries through efficient handling of support requests, implementing organizational change via communication and training programs for new product launches, and overseeing an annual budget of over $7M
• Foster team development through mentoring, professional growth opportunities, and encouraging continuous learning to stay updated on industry trends and emerging technologies

What you bring to the role

• 15+ years of professional experience, with at least 8 years in senior leadership roles overseeing Marketing Technology product strategy
• Bachelor's degree from an accredited college or university or equivalent work experience
• Deep expertise with marketing platforms such as Adobe and Salesforce, including enterprise Marketing Automation products like Adobe Marketo, Adobe Experience Manager, Salesforce Engage, as well as expertise in enterprise-level data, technical SEO, website search, and content taxonomy
• Expert knowledge of SDLC and prior success in working with development teams; technical capability and a track record in software development combined with experience in the leadership of software development teams and delivery of product enhancements within a software development environment
• Proven ability to influence and build strong relationships with diverse stakeholders across all organizational levels
• Strong understanding of data privacy, compliance and regulations including GDPR, CASL and CCPA
• Certified Scrum Product Owner or similar accreditation
• Flexibility to collaborate across different time zones to accommodate global colleagues

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Providing you with the support you need to be at your best
Our Values, The KPMG Way
Integrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what matters

KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice.

Adjustments and accommodations throughout the recruitment process
At KPMG, we are committed to fostering an inclusive recruitment process where all candidates can be themselves and excel. We aim to provide a positive experience and are prepared to offer adjustments or accommodations to help you perform at your best. Adjustments (informal requests), such as extra preparation time or the option for micro breaks during interviews, and accommodations (formal requests), such as accessible communication supports or technology aids, are tailored to individual needs and role requirements. You will have an opportunity to request an adjustment or accommodation at any point throughout the recruitment process. If you require support, please contact KPMG's Employee Relations Service team by calling 1-888-466-4778.

AI Usage
Weembrace the use of artificial intelligence (AI) to enhance the candidate experience and streamline our recruitment processes. AI tools may help with organizing applications or surfacing relevant qualifications. However, no hiring decisions are made using AI. Every hiring decision is made by our hiring managers and recruitment professionals, who are equipped with training that empowers them to use these tools responsibly. AI technologies used in our recruitment process undergo detailed risk assessments, including security and privacy requirements, that align with KPMG's Trusted AI framework.

We believe technology should empower human judgment, not replace it. It's one of the many ways we're delivering on our vision of being a technology-first, people-driven firm.