Marketing Project Manager

What will be your daily

pursuit?

The Project Manager, Marketing is responsible for planning, managing, and executing projects related to marketing campaigns for the Pursuit Collections.

This role oversees the delivery of campaign and promotional projects from vision to completion, managing multiple components such as stakeholders, agencies, deadlines, and budgets, while also maintaining the utmost attention to detail.

Reporting to the Sr. Account and Project Manager, the Marketing Project Manager will work in close collaboration with all members of the Pursuit Marketing team and external subject matter experts to ensure they are set up for success to deliver all campaign elements on schedul

What perks can you expect?

FT Year-round benefitted role

Hybrid work schedule available, Calgary or Canmore Based

Must be eligible to work in Canada

Excellent growth potential

What will you do in this job?

• Manage marketing campaigns and Always-On’ seasonal programs from planning and briefing stages through to execution, providing feedback, trafficking and reporting.
• Build out projects in project management tool (Asana) using established templates and creating new templates and processes as needed.
• Complete all Asana briefs including copy, graphic design, web, digital advertising, email, and reporting.
• Provide strategic feedback on marketing program briefs.
• Communication and management of creative agency to ensure the advertising creative is being developed in alignment to briefings, being delivered on time, and are being trafficked correctly to the media agency.
• Lead internal and vendor creative strategy discussions (ie. set up meeting, take notes, follow-up on action items).
• Execute on optimization feedback by tasking program updates to internal team or agency partner.
• Participate in initial discussions of urgent offers, determine a feasible timeline for production and live date.
• Liaise with all team members to keep campaign projects on track.
• Maintenance of annual advertising calendar and related workback schedule.
• Identify potential resourcing constraints with team and recommend solutions.
• Provide status updates on all campaign and Always-On’ projects.
• Ensure quality assurance and alignment of creative with design and strategy, including website landing pages. Works with Sr.

Manager, Creative to perform audits of marketing creative.

Champion marketing program processes and identify opportunities for continuous improvement.

This list describes at a high level what this job requires, but no job description can anticipate every single task, issue or project that could come up.

Pursuit reserves the right to adjust, reduce, add, or change job tasks as needed for the success of the business.

What skills and experience do you need for this job?

Experience You'll Need :

• A minimum of 4+ years in marketing project management, account management or advertising campaign management.
• Experience in the hospitality industry strongly preferred.
• Strong experience using essential MS Office tools such as Excel, Outlook, PPT, Word, Teams required.
• Experience with project management software such as Asana is preferred.
• Experience working with multiple stakeholders including internal and external (agency) team is strongly preferred.
• Must have the ability to plan, organize and execute work details on time and on budget

Ideal Behaviors We're Looking For :

• Solid written and verbal communication skills.
• Strong can-do, attitude with willingness to be flexible and adaptable.
• Ability to make decisions, solve problems and exercise good judgment.
• Strong commitment to building positive working relationships.
• Willingness to work with a geographically dispersed team in a seasonal environment.
• Resourceful, with a curiosity to solve problems and create new solutions.
• Ability to organize and prioritize multiple tasks in a fast-paced environment.
• Sense of urgency to complete job duties accurately and in a timely manner.
• Sense of humor and ability to let things roll’ when the unexpected happens.
• Hospitality and service-focused mindset including the need to work successfully with both internal and external partners.
• Strong sense of prioritization and focus to complete tasks.

What will your work environment be like?

Pursuit is a global attractions and hospitality company that connects guests and staff to iconic places through unforgettable and inspiring experiences and strives to become the world’s leading provider of iconic attractions and hospitality experiences.

Pursuit generates revenue and shareholder value as one of two business units operated by Viad, an S&P SmallCap 600 international experiential services company, traded on the New York Stock Exchange under the symbol VVI.

Pursuit’s mission is to connect guests and staff to iconic places through unforgettable, inspiring experiences. We deliver rich travel experiences to the global market through our unique hotels and lodges, recreational attractions, retail, food and beverage, sightseeing, tours and travel products.

Today, the company enjoys strong perennial demand with operations in or adjacent to Banff, Jasper and Waterton Lakes National Parks in Canada;

Glacier, Denali, and Kenai Fjords National Parks in the United States; and our Flyover attractions, FlyOver Canada in Vancouver, B.

C. and FlyOver Iceland in Reykjavik, and FlyOver Las Vegas in Nevada. A new FlyOver attraction in Chicago, IL is anticipated in 2024.

May, 2021 brought the grand opening of the Sky Lagoon, a premier oceanfront geothermal lagoon experience near Reykjavik, Iceland.

Through its Refresh Build Buy strategy, Pursuit is continuing its growth trajectory into new iconic locations around the world.

Closing

Equal Employment Opportunity Information

Pursuit is an Equal Opportunity Employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, colour, age, religion, gender, sexual orientation, disability, veteran status, and other protected characteristics.

Pursuit places a high value on diverse backgrounds and experiences, recognizing that they serve as catalysts for creativity and innovation.

We encourage individuals who are eligible to work in Canada to apply and join our inclusive team!