General Manager

PAG Direct is seeking an experienced General Manager to lead one of our high-volume Hyundai dealerships in the GTA.

Reporting directly to the Executive Vice President, the General Manager will be accountable for the dealership’s financial performance, customer experience, people development, and day-to-day operations across new and used vehicles, F&I, service, and parts.

We are looking for a complete dealership operator. The ideal candidate will bring high-volume import-dealership experience, strong financial discipline, and a proven ability to build capable teams.

Key Responsibilities

• Assume full accountability for the dealership’s P&L, budget, forecast, expenses, DOP and NOP
• Recruit, coach and develop the management team while building succession plans and promoting talent from within
• Maintain a strong relationship with Hyundai Canada and lead the dealership’s progress toward achieving the Hyundai President’s Award
• Lead customer experience, reputation management and a culture of accountability, collaboration, ethical conduct and continuous improvement

Variable Operations - Sales

• Lead new and used vehicle performance, including volume, market share, gross profit and inventory management
• Drive a lease-focused sales strategy centred on renewals, pull-ahead opportunities, customer retention and repeat business through CRM utilization
• Manage used vehicle acquisition, appraisals, pricing, reconditioning, aging and inventory turn
• Oversee F&I performance, lender relationships, product penetration, funding, chargebacks and regulatory compliance

Fixed Operations - Aftersales

• Lead service and parts performance with a focus on customer retention, profitability and operational efficiency
• Monitor labour sales, technician productivity, effective labour rate, parts gross profit and service absorption
• Strengthen collaboration between sales, service and parts to support lease retention, trade opportunities and customer lifetime value
• Ensure strong warranty administration, repair quality and compliance with manufacturer standards

Training and Development

• Ensure managers and employees complete all required Hyundai OEM product, process, compliance and certification training
• Establish cross-functional training between sales, F&I, service, parts, BDC and administration
• Develop department-specific training plans based on performance gaps, business priorities and employee development needs
• Build a culture of continuous learning through coaching, succession planning and internal career development

Qualifications

• Minimum five years of successful automotive dealership General Manager experience, or equivalent senior dealership leadership experience
• Proven experience in a high-volume import-brand dealership is strongly preferred
• Strong knowledge of dealership financial statements, budgeting, forecasting and full P&L management
• Demonstrated experience across new vehicles, leasing, used vehicles, F&I, service and parts
• Strong understanding of used vehicle aging, inventory turn, appraisal and reconditioning
• Experience leading and developing department managers and large teams
• Knowledge of the Ontario automotive retail and regulatory environment, valid OMVIC registration
• Hyundai, Tekion, DealerTrack and vAuto experience are considered assets

What We Offer

• Competitive executive compensation, including base salary and performance-based incentive compensation
• Comprehensive benefits and Employee Assistance Program
• Direct access to executive leadership
• Manufacturer training and professional-development opportunities
• Modern dealership technology and operating tools
• The opportunity to lead and develop a high-volume Hyundai dealership

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