Senior Director, Growth Marketing

Hi there thanks for stopping by!

Are you actively looking for a new opportunity Or just checking the market Well you might just be in the right place!

At Lightspeed were looking for Senior Director Growth Marketing to join our global team and lead the charge in creating data-driven growth strategies that drive revenue optimize performance and push our global customer acquisition efforts into new territory. Youll be a key leader and owner in Lightspeeds global marketing organization. Your mission will be to build scalable growth engines improve conversion funnels and enable data-first decision-making across our acquisition and lifecycle efforts.

What youll be doing:

• Owning the strategy performance and leadership of four core teams:

  • MAT (Marketing Automation)

  • CRO (Conversion Rate Optimization)

  • Marketing Analytics

  • Marketing AI.

• Lead and Develop Teams: Oversee and grow a high-performing global team across MAT CROAI and Data fostering collaboration accountability and innovation.

• Growth Strategy: Define and execute global growth strategies that align with Lightspeeds business goals across markets and verticals.

• Data-Driven Optimization: Drive the use of experimentation and data analytics to optimize lead generation lead scoring conversion funnels and retention efforts.

• Marketing Automation: Own the global marketing tech stack and automation strategy to ensure scalable and efficient execution of campaigns.

• Conversion Rate Optimization: Lead CRO efforts across web properties collaborating with UX design and content teams to continually test and improve user journeys.

• Marketing AI: working closely with the Information Systems (IS) team to implement new ways to leverage AI for marketing effectiveness and efficiency including collaborating with our different sales teams to enrich our prospects and customers profile using genAI.

• Performance Tracking: Partner with our Data Office to define KPIs build dashboards and create a culture of performance measurement and iterative improvement.

• Stakeholder Collaboration: Work cross-functionally with regional leaders product teams and revenue operations to align on growth priorities and execution plans.

• Innovation & Experimentation: Establish a strong experimentation framework and test-and-learn culture within all teams under your purview.
  
  

What you need to bring:

• 812 years of experience in growth marketing performance marketing or marketing operations ideally in a global SaaS or eCommerce environment.

• 5 years of experience leading teams including cross-functional and remote teams.

• Proven success in managing or scaling Marketing Automation/AI CRO and/or Data teams.

• Deep understanding of modern marketing tech stacks (e.g. Salesforce HubSpot/Marketo Google Cloud Platform BigQuery Fivetran Looker GA4 Clay (CMS CDPs).

• Strong analytical mindset with a track record of leveraging data to drive marketing performance.

• Experience in high-growth fast-paced environments and a passion for experimentation and continuous improvement.

• Excellent communication and leadership skills with a collaborative global mindset.

• As a global company with employees and clients outside of Quebec fluency in English as a working language is required for this position.

Even better if you have but not necessary:

• Experience in the POS retail tech or hospitality tech industries.

• Familiarity with privacy regulations (GDPR CCPA) as it relates to data collection and marketing practices.

Youll enjoy:

• A flexible work environment that empowers you to do your best work

• A culture that celebrates performance

• The chance to make an impact in a team thats big enough for career growth but lean enough to make your voice heard

• Career-defining opportunities
  
  

Plus benefits designed to keep you happy healthy and fulfilled.

• Flexible paid time off and remote work policies

• Equity options because this is your company too

• Contributions to your pension plan. Your future matters

• Training opportunities to grow your skills and career

• Health and wellness credit so you feel your best

• Time off to volunteer and give back to your community

• Interest groups employee led networks social committees to sponsored sports teams

• Computer purchase program to get your personal Macbook

• Enhanced parental leave to support growing families

At Lightspeed we carefully consider a wide range of factors when determining compensation including your skill set qualifications experience and market data. These considerations can cause your compensation to vary. We reasonably expect the total compensation for this position to be in the range of$00 CAD. Lightspeed also provides a variety of employee benefits including but not limited to medical dental wellness life and disability insurance RRSP plan and match paid parental leave top-up and paid time note that this compensation information is solely for candidates hired to perform work within Ontario and reflects the amount Lightspeed is willing to pay at the time of this posting. This role represents anexisting vacancyat Lightspeed. Lightspeed uses artificial intelligenceenabled tools to support certain aspects of the recruitment process; all hiring decisions are made by our recruiting and hiring teams.

To all recruitment agencies: Lightspeed does not accept unsolicited agency resumes. If we have not directly engaged your company in writing to supply candidates for a specific vacancy Lightspeed will not be responsible for any fees related to unsolicited resumes.

Lightspeed is a proud equal opportunity employer and we are committed to creating an inclusive and barrier-free workplace. Lightspeed welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Where to from here

Obviously this has to be mutually beneficial: we want you to step into a role you love and we want to offer you a place youre proud to come to every day. For a glimpse into our world check out our career page here.

Lightspeed is building communities through commerce and we need people from all backgrounds and lived experiences to do that. We were founded in 2005 in Montreals gay village and our original members were all part of the LGBTQ community. The ethos of our business has been about inclusion from the very beginning and we strive to provide a workplace where everyone belongs.

Who we are:

Powering the businesses that are the backbone of the global economy Lightspeeds one-stop commerce platform helps merchants innovate to simplify scale and provide exceptional customer experiences. Our cloud commerce solution transforms and unifies online and physical operations multichannel sales expansion to new locations global payments financial solutions and connection to supplier networks.

Founded in Montréal Canada in 2005 Lightspeed is dual-listed on the New York Stock Exchange (NYSE: LSPD) and Toronto Stock Exchange (TSX: LSPD). With teams across North America Europe and Asia Pacific the company serves retail hospitality and golf businesses in over 100 countries.

Lightspeed handles your information in accordance with our Applicant Privacy Statement.

Required Experience:

Exec

Employment Type : Full-Time
Department / Functional Area: Marketing
Experience: years
Vacancy: 1
Monthly Salary Salary: 200000 - 240000