Digital Marketing & Content Specialist

Plugables mission is to build a better device company. We make the products that unlock the full potential of your laptop docking stations hubs cables local AI devices portable monitors and charging solutions. Were the #1 docking station brand in North America USA-founded American-owned and recommended by the best in tech including Toms Guide Wired PC World and Wirecutter.

Weve earned our reputation through genuine technical expertise and hardware that works. When IT administrators need docking solutions that work across every device every OS every mixed environment they choose Plugable.

Now were investing in the marketing engine to match. Thats where you come in.

What Youll Own

Maybe youre a content strategist who knows how to build engagement. Maybe youre a social maven who can grow an audience from zero. Maybe youre an email growth obsessive who gets excited about segmentation. Whatever your superpower youll bring it here and grow the rest. Youll work closely with the VP of Marketing and across teams including Creative Product and Sales with real ownership over the channels that matter most.

Social Media & Community

• Manage and grow Plugables presence across LinkedIn YouTube Reddit and more

• Develop platform-native content that feels right for each channel not just repurposed assets pushed everywhere

• Show up authentically where our customers already hang out build real engagement not just reach

Email & Audience Growth

• Own our email marketing program end-to-end campaigns automated flows list health and segmentation

• Build and nurture a growing audience of prosumers IT administrators and business buyers through smart segmented communication

• Grow our subscriber list through cross-channel acquisition and on-site tools

• Coordinate B2B outreach sequences in partnership with Sales Operations

Content & Video

• Partner with Product to translate technical specs into content that engages real people

• Bring a creators eye to everything: hooks formats thumbnails captions you know what stops a scroll and what earns a subscribe

• Manage video distribution across YouTube Shorts and social monitor performance and feed insights back to the team

Owned Media & Campaigns

• Support our Shopify storefront updating landing pages and on-site promotional elements to support campaigns and launches

• Lead cross-channel activation for new product launches email social video and community all moving together

• Turn a single piece of content into a swarm: short-form clips email features social posts community threads

What Were Looking For

Were looking for someone who is genuinely excited about building audiences growing channels and figuring things out as the playbook evolves. Heres what matters to us:

• Youve owned digital marketing channels before not just assisted on them.

• You have a strategic content brain. You think in audiences formats and narratives and you know how to match the message to the moment.

• Youre comfortable with email marketing building lists segmenting audiences and thinking about what to send to whom and when.

• You understand social media beyond posting you know how platforms work what native content looks like and how to build a real following.

• You use data and AI-assisted workflows to move faster and make better decisions and youre always iterating.

• You should be genuinely interested in whats happening in tech new device launches industry announcements and the trends shaping how people work.

Why This Role Is Different

• Youll work directly with the VP of Marketing with a short feedback loop and real visibility into whats moving the business.

• Theres a strong foundation here with room to scale an active YouTube channel closing in on 200K subscribers an established email program a growing LinkedIn presence.

• Were a team that moves fast embraces AI-powered workflows values good ideas regardless of where they come from and actually invests in the people who work here.

What We Offer

• Generous PTO 18 days in year one growing annually

• Full benefit package Extended Health Dental company-paid Short-Term Disability Long-Term Disability and Life insurance

• Large company contributions profit-sharing and Retirement Savings Plan with up to 4% company match

• Employee perks $500 annual wellness stipend $500 towards Plugable products $1500 professional development budget annually

Location & Compensation

This is a full-time remote position. Were able to hire employees in Washington Oregon California Texas Pennsylvania and Florida as well as Canadians living in BC or Ontario.

Compensation will be determined based on skills experience education and geographic location. Benefits bonuses and other discretionary pay may be provided as part of the total compensation package.

Even if your experience doesnt perfectly match every requirement we value people who are curious driven and willing to figure things out. If youre not sure you qualify apply anyway.

Required Experience:

IC

Employment Type : Full-Time
Experience: years
Vacancy: 1