Talent.com
Silk & Snow
Manager, Paid Social MediaSilk & Snow • Toronto, Ontario, Canada
Manager, Paid Social Media

Manager, Paid Social Media

Silk & Snow • Toronto, Ontario, Canada
24 days ago
Salary
CA$80,000.00 yearly
Job type
  • Full-time
Job description
The Manager, Paid Social Media will be responsible for managing and growing our paid social media strategy. You'll own back-end support and campaign performance for platforms like Meta, Tiktok, Reddit, etc., while optimizing paid campaigns to achieve outlined business goals. We're looking for a passionate paid social media marketer who desires a high-impact role with real ownership and visibility - you'll be responsible for communicating performance metrics to our creative teams on a regular basis to ensure our creative strategies are effective.

In this role you will:
  • Plan, build, and manage paid social campaigns across Meta (Facebook/Instagram), TikTok, Pinterest, Reddit, etc.
  • Own campaign performance end-to-end, from audience targeting and creative briefing to budget management
  • Analyze campaign data daily, identify trends and optimize campaigns towards ROAS, CAC, and revenue goals
  • Partner with our creative team to brief and test ad creative, including static, video, and UGC formats
  • Act as a liaison between our brand and Meta, Tiktok, Pinterest, Reddit support teams to identify new opportunities and stay on top of platform updates
  • Manage monthly paid social budgets and report on performance to key stakeholders
  • Collaborate with the broader marketing team to align paid social with seasonal campaigns, promotional cycles, and product launches

The Qualifications and Experience we like to see:
  • University Degree in Marketing, Business or related field
  • 3-5 years of hand-on paid social experience, ideally in e-commerce or DTC retail
  • Proven track record of managing significant ad budgets and hitting performance targets
  • Deep expertise in Meta Ads Manager; TikTok Ads, Pinterest Ads, and Reddit
  • Strong analytical, technical, communication, presentation, and relationship building skills
  • Solid understanding of the e-commerce funnel, pixel tracking, and attribution models
  • Ability to brief creative effectively and give actionable feedback
  • Highly organized with the ability to manage multiple campaigns simultaneously
  • Ability to perform under pressure and meet tight deadlines
  • Proficient in Excel and building dashboards and working with Power BI
  • A culture add to the strong, positive work culture of Silk & Snow

Why our team members enjoy working at Silk & Snow:
  • We prioritize diversity and inclusivity in our company culture
  • Growth opportunities with an emphasis on hiring from within
  • You will be exposed to a streamlined training process and receive guidance and support that will set you up for success during and after training
  • You can access our LifeSpeak learning platform with lots of free courses taught by experts to support your personal and professional development
  • We offer a competitive benefits package, which includes but is not limited to medical, dental, and vision. Additionally, we offer paid time off
  • Employee discount on all products and a free mattress and bedding set offered upon completion of the probationary period
  • Make a meaningful impact on our customers' sleep habits, contributing to their overall well-being
  • We foster a healthy work-life balance with our company's supportive environment
  • This is not just a job but a CAREER with potential opportunities for growth and advancement

Additional information

This is a current open position. The salary range for this position is $80,000.00- $90,000.00 annually. Actual salary for the role may vary depending on work location of the successful candidate and other factors including but not limited to, skills, education, experience, working conditions and the local labour market.

Our recruitment process incorporates various screening technologies, which may include AI, to screen for employability or suitability. Human recruiters review all applications.

Inclusion & Belonging

We are committed to building a company culture of inclusion and diversity where differences are embraced and valued, this allows us to better understand and meet the needs of our customers and the communities we serve. We want to ensure every job applicant is treated fairly and with respect regarding race, national or ethnic origin, religion, age, gender, sexual orientation, or disability. Upon request, accommodations are available during all stages of the recruitment process.

At Silk & Snow, we create products that turn your house into a home. We help bring affordable luxury to our customers every day by providing them with meticulously crafted and manufactured sleep products that elevate your personal sanctuaries and give you the rest you deserve.

We make every decision by following three principles. We always use better materials, ensure that every product is thoughtfully manufactured, and above all, ensure transparency in everything we do. We're proud of our products, and we want to give our customers the confidence to know that they are purchasing better products for their family, their home and the planet.
Create a job alert for this search

Manager, Paid Social Media • Toronto, Ontario, Canada

Similar jobs

Remote Social Media Manager - Brand Storytelling & Growth

Fierce MediaToronto, ON, CA
Remote
Full-time

A strategic marketing agency is looking for a Social Media Manager to lead content planning and scheduling for various client accounts.The role requires strong project management and communication ... Show more

 • Promoted

Manager, Paid Social

dentsuToronto
Full-time +1

Our mission is to Drive Business Performance.We use data to create personalized and connected experiences that deliver transformative business outcomes.Our role is to ensure our clients meet their ... Show more

 • Promoted

GoogleAds & Paid Social Manager

AirAdvisorToronto, ON, CA
Full-time

Direct message the job poster from AirAdvisor.Join AirAdvisor – Innovate, Lead, and Make an Impact,.In your CV, please focus on results that you have achieved thanks to campaigns managed by you, id... Show more

 • Promoted

Strategic Social Media Manager - Hybrid, Paid & Organic

DexianToronto
Full-time

A leading marketing agency is seeking an experienced Social Media Manager for a hybrid role in Toronto.This position involves developing, executing, and optimizing social media strategies across ma... Show more

 • Promoted

Social Media Manager, Cossette

pluscompanyToronto, ON, CA
Full-time

We’re bold, creative, pushing boundaries, sparking innovation, and creating the extraordinary on the daily.Our entrepreneurial spirit and passion drives us to find new paths for some of the most re... Show more

 • Promoted

Social Media & Content Manager

ClutchToronto, ON, CA
Permanent

We’re on a mission to reinvent the way people buy, sell, and own cars.Clutch is Canada’s largest online used car retailer, delivering a seamless, hassle‑free car buying and selling experience to dr... Show more

 • Promoted

Remote Social Media Manager for Wellness & Growth

Intelligent ChangeToronto, ON, CA
Remote
Full-time

A wellness-focused company is seeking a Social Media Manager to amplify the brand across platforms including Instagram, TikTok, and Pinterest.This role demands 3+ years of social media management e... Show more

 • Promoted

Hybrid Social Media Manager at OLIVER

OLIVER | The Brandtech GroupToronto, ON, CA
Full-time

Unleash your creativity as a Social Media Manager with OLIVER in a hybrid role in Toronto.Drive engagement, develop strategy, and foster brand identity across all social platforms.In this position ... Show more

 • Promoted

Performance-Focused Paid Social Manager

Fidelity CanadaToronto
Full-time

Fidelity seeks a Paid Social Manager to spearhead innovative campaigns while working on a hybrid schedule.This full-time role is perfect for those who thrive in a dynamic, performance-driven enviro... Show more

 • Promoted

Senior Paid Social Manager

Scribd, Inc.Toronto
Full-time

Our four products — Scribd®, Slideshare®, Everand™, and Fable — help billions of people across the globe move beyond access and into insight, application, and expertise.We're seeking an experienced... Show more

 • Promoted

Social Media Manager (volunteering role)

Universal LimbsToronto, ON, CA
Full-time

Universal Limbs is dedicated to providing free, customized, 3D-printed prosthetics to individuals living in conflict zones, helping restore their independence and dignity.By combining innovative pr... Show more

 • Promoted

Manager, Social Media

Gowling WLGToronto
Full-time

At Gowling WLG, our commitment to excellence begins with our people.As an international law firm with offices in Canada, the U.Europe, the Middle East, and Asia, we’re proud to recruit and retain t... Show more

 • Promoted

Social Media Manager & Content Specialist

Sahara AIToronto, ON, CA
Full-time +1

Sahara AI is a decentralized AI blockchain platform that prioritizes sovereignty and provenance of AI, ensuring security, equity, and accessibility for all users.Backed by top investors in AI and c... Show more

 • Promoted

Social Media Manager, Cossette

Cossette Inc.Toronto, ON, CA
Full-time

We’re bold, creative, pushing boundaries, sparking innovation, and creating the extraordinary on the daily.Our entrepreneurial spirit and passion drives us to find new paths for some of the most re... Show more

 • Promoted

Toronto Media Manager at DAC

DAC Grouptoronto, on, Canada
Full-time

Build your career as a Media Manager at DAC in Toronto, ON, focused on leading innovative advertising strategies.This full-time position emphasizes programmatic, paid search, and social media adver... Show more

 • Promoted

Social Media & Content Manager

Clutch SecurityToronto, ON, CA
Permanent

Clutch is looking for a Social Media and Content Manager to join the Marketing team and be an integral part of turning Clutch into a household name.In this position, you will report to the Senior B... Show more

 • Promoted

Manager, Paid Social Media

JobtailorToronto, ON, CA
Full-time

You’ll own back‑end support and campaign performance for platforms like Meta, Tiktok, Reddit, etc.We’re looking for a passionate paid social media marketer who desires a high‑impact role with real ... Show more

 • Promoted

Remote Social Media Manager for AI Chatbot Training

DataAnnotationToronto, ON, CA
Remote
Full-time

Join a leading company as a Social Media Manager, where you will engage with AI chatbots to enhance their conversational abilities.This remote role offers flexibility in project selection and sched... Show more

 • Promoted

Senior Manager, Social Media – Origins

DECIEM | THE ABNORMAL BEAUTY COMPANYToronto
Full-time

SENIOR MANAGER, SOCIAL MEDIA – ORIGINS.Origins was founded in 1990 with a simple yet groundbreaking commitment—to respect and care for the well‑being of people and the planet.More than a tagline, i... Show more

 • Promoted

Social Media Manager

GoodWork Environmental JobsToronto
Full-time

Senior Manager, Digital Strategy.The Opportunity Awaits — Where Passion Meets Impact!.Second Harvest is Canada’s largest food rescue organization and the expert in perishable food recovery.We rescu... Show more