Senior Manager, Strategic Communications

We are seeking a Senior Manager, Marketing & Communications to join our client, Canada's first fully digital hospital, known as the leader in digital health.

This role is designed for a dynamic, high-grit communications strategist and elite storyteller who will serve as the "beating heart" of our fundraising narrative team. This role is a communications and sales enablement powerhouse. You will be responsible for translating complex healthcare priorities, patient care initiatives, research advancements and funding opportunities into compelling, emotionally resonant donor-centered narratives that inspire philanthropy and support fundraising success.

Working closely with the Director, Marketing & Communications, the Senior Manager plays a key role in advancing the communications, fundraising, and engagement objectives. The successful candidate is an exceptional writer and storyteller who can independently research and synthesize information, develop persuasive donor-facing materials, and create impactful communications that resonate with a variety of audiences.

The ideal candidate thrives in a fast-paced environment, exercises sound judgment, manages multiple priorities, and confidently moves projects from concept to completion.

Key Accountabilities

• Lead communication strategies aligned with fundraising priorities and donor engagement goals.
• Serve as the brand steward, maintaining standards and messaging frameworks across all touchpoints.
• Monitor industry trends to identify opportunities for innovation in donor acquisition and retention.
• Create and own a strategic content calendar that aligns messaging across departments, ensuring a premium baseline of written work.
• Serve as the final editorial eye and brand steward, ensuring an authentic, human, and elite standard of messaging across all print and corporate collateral.

Storytelling & Content Development

• Craft compelling, cohesive stories focusing entirely on narrative flow, messaging structure, and audience impact.
• Develop high-impact donor proposals, cases for support, and customized fundraising materials.
• Synthesize information from clinicians and researchers to create meaningful impact stories.
• Oversee the editorial calendar to ensure consistent voice and storytelling across all digital and print channels.
• Guide the visual execution of your written content, acting as the bridge between raw copy (proposals, two-pagers) and final designed assets.

External Relations & Project Leadership

• Actively draft media releases and pitch compelling stories to major media outlets to elevate the foundation's public profile.
• Identify and build relationships with media influencers and digital content creators to maximize event marketing moments and revenue-generating campaigns.
• Draft media releases, speaking notes, and executive communications for leadership and partners.
• Manage external agencies and creative vendors, ensuring quality delivery within budget and timelines.
• Utilize analytics and AI tools to optimize content performance and audience engagement.

Experience & Capabilities

• 7–10 years of progressive experience in marketing, communications, public relations, fundraising communications, journalism, or related fields.
• Exceptional writing, editing, storytelling, and content development skills.
• Demonstrated experience developing donor proposals, cases for support, pitch decks, presentations, briefing notes, stewardship materials, and executive communications.
• Strong research, interviewing, and information-gathering skills.
• Proven ability to translate complex information into compelling donor-centered narratives.
• Experience supporting fundraising, donor engagement, stewardship, or philanthropy initiatives.
• Advanced proficiency in Canva, PowerPoint, website content management systems, email marketing platforms, and digital communications tools.
• Experience managing agencies, freelancers, and external creative partners.
• Strong project management and organizational skills.
• Strong analytical mindset with the ability to leverage data and insights to improve performance.
• Experience in healthcare, philanthropy, fundraising, or nonprofit environments is strongly preferred.
• Portfolio showcasing work samples.

$90,000 - $105,000 a year

AIP Connect believes in equal opportunity. Our recruitment consultants are committed to inclusive recruitment and selection practices and will not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation.

Accessibility: If you need any accommodations during the interview process, please let us know.

Posted Salary: Actual compensation within this range will be determined based on job-related skills, relevant experience, education, and training. This range reflects base salary only and does not include eligibility for bonus program or other benefits.

For the most accurate and up-to-date details on this role, please refer directly to AIP Connect’s careers page, as third-party sites may not reflect current information.

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