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GALE
Manager, Paid SearchGALE • Toronto, Ontario, Canada
Manager, Paid Search

Manager, Paid Search

GALE • Toronto, Ontario, Canada
30+ days ago
Salary
CA$60,000.00 yearly
Job type
  • Full-time
Job description
GALE is the worlds first and only Business Agency. We bring business strategy to brand storytelling to drive enterprise value. With expertise in strategy media CRM creative performance marketing and technology GALE creates integrated marketing systems and campaigns that grow businesses in significant ways. Founded in 2014 the agency has since been named AdAges Business Transformation Agency of the Year and Adweeks U.S. Media Agency of the Year and has been recognized for its innovative creative at the Cannes Lions.
We work with brands such as Delta Uber Starbucks Chilis Hard Rock MilkPEP Diageo Cotton IHG and more. If youre driven by a passion to build something great a desire to innovate and a commitment to achieve excellence in your craft GALE is a great place for you!
GALE has eight offices around the world including New York Toronto Los Angeles Austin Denver Kansas City London and Bengaluru. GALE embraces a hybrid flexible workplace
Your ImpactAt GALE Partners the Paid Search Manager executes Search Campaigns and has a strong hand in the strategic approach for search campaigns. The goal for the role is to continue execute and manage clients paid search campaigns and provide Search Engine Marketing the ability to analyze draw and develop recommendations.

What you will be doing

  • Manage client relationship(s) on behalf of Search team by demonstrating Search expertise across a broad array of accounts demonstrating our capability gaining the trust of client(s) and strengthening our relationship(s) with them
  • Set and manage expectation of client(s) and internal teams
  • Develop Paid Search strategy and testing methodology and roadmap for client(s) and collaborate with media strategy/planning teams to advise create and manage paid search media recommendations across multiple client(s)
  • in the development of processes best practices training and learning agendas leading cross-learning sessions across manager-level team members and below
  • Manage subset of Search team across multiple client(s) establishing/refining processes for creating implementing tracking analyzing and optimizing Paid Search campaigns in Google Bing Amazon and other search engines
  • Manage and mentor more junior Search resources ensuring the timely delivery of high-quality efficient campaigns and their continuing development as professionals
  • Manage daily relationships with key search engine representatives
  • Provide support on new business initiatives
  • Ensure the smooth launch of campaigns and the continual improvement of performance; overseeing optimization and devising a structured test & learn strategy
  • Use your knowledge and passion for digital to develop thought pieces on trending topics that can be used to build the awareness of the agency (and you) within the market

Who you are

  • 4 years experience directly related to Search Engine Marketing (Google Bing etc.) with a focus on direct response campaigns (CPA ROI ROAS.)
  • Experience with Google Ads Bing Ads SearchAds360 (DoubleClick) etc.
  • Strong analytical skills with ability to analyze raw data draw conclusions and develop actionable recommendations
  • Advanced in keyword analysis campaign structure SEM strategy and writing of ad copy.
  • Advanced Excel skills
  • Strong interpersonal and verbal communication skills as well as the ability to articulate data clearly and effectively in person and in writing
  • Ability to train and manage individuals at multiple levels from entry to manager level
$60000 - $80000 a year

Note: Hybrid work in office is an essential function of the job.

In order to comply with equal pay and salary transparency laws in various locations we believe the target compensation for this role is $60000 - 80000 CAD per year. Actual compensation is influenced by a wide array of factors including but not limited to skill set qualifications job performance level of experience location and business needs. For more information on other benefits we offer please visit Disclosure: As part of our recruitment process we may use technology-assisted tools including automated systems to support the review and assessment of applications. These tools do not make the final decisions. All decisions related to screening interviewing and selection are made by our Talent Acquisition and hiring teams.

Note: Hybrid work in office is an essential function of the job.
Our Commitment to InclusionWe believe in inclusivity and do our best work when people with diverse perspectives backgrounds and skills are brought together. Our Core Values are at the root of GALEs collaborative environment and help to foster a strong community. Our Code of Conduct Human Resources policies and executive investment in inclusion further support and protect GALEs inclusive workplace. GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race color religion sex sexual orientation gender identity national origin veteran or disability status.Our Hiring ProcessWe want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process will allow you to meet a range of people from various disciplines and domains both virtually and in person. Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview.

Required Experience:

Manager


Employment Type : Full-Time
Experience: years
Vacancy: 1
Monthly Salary Salary: 60000 - 80000
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Manager, Paid Search • Toronto, Ontario, Canada

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