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BinSentry
Events ManagerBinSentry • Kitchener, Ontario, Canada
Events Manager

Events Manager

BinSentry • Kitchener, Ontario, Canada
30+ days ago
Salary
CA$60,000.00 yearly
Job type
  • Full-time
Job description

About BinSentry

BinSentry is an extremely fast-growing ag-tech company started here in KW.
BinSentry is focused on providing solutions for the agriculture supply chain that help increase efficiency reduce costs and enhance profitability. As a leader in the use of artificial intelligence BinSentry offers technology solutions that pair best-in-class optical sensors with user-friendly software to provide our customers with enhanced forecasting and decision-making capabilities.


With our technology feed mills and protein producers are enhancing feed ordering efficiency raising healthier animals improving employee safety reducing their environmental footprint and - most significantly - uncovering new savings. Today BinSentry is monitoring more than 60000 bins in real time across North America. When it comes to the future of agricultural supply chain management BinSentry is leading the way. For more information visit .


The Events Manager owns BinSentrys full event portfolio from our flagship Saddle Up customer event to
major industry trade shows and a calendar of regional sales shows. You will plan coordinate and execute
every detail of each event ensuring BinSentry shows up professionally on brand and on budget. This is a
high-visibility role that sits at the intersection of marketing sales and customer experience.


Key Responsibilities:


Saddle Up BinSentry Annual Customer Event

Own end-to-end planning and execution of Saddle Up BinSentrys major annual customer event
from concept through post-event wrap-up.
Manage venue selection contract negotiation logistics catering A/V entertainment and on-site
coordination.
Develop and manage the event budget tracking actuals against plan.

Coordinate with internal teams (sales marketing product) and external vendors to deliver a seamless
attendee experience.
Drive registration communications and attendee engagement before during and after the event.
Collect feedback and prepare post-event reports with attendance data highlights and
recommendations for continuous improvement.


Major Industry Trade Shows

Lead all planning and on-site management for the International Production & Processing Expo (IPPE)
one of the worlds largest poultry meat and feed industry trade events.
Lead all planning and on-site management for the World Pork Expo the largest single-species
livestock show in the world.
Manage booth design layout freight setup teardown and all show-services coordination for both
events.
Work with sales and customer experience to align show objectives messaging and staffing to
business priorities.
Handle exhibitor registrations housing blocks badge orders and all exhibitor-services requirements.
Attend both events in person and serve as the primary BinSentry on-site contact.

Regional and Local Shows
Manage a portfolio of local regional and state-level shows and events on behalf of the sales team.
Coordinate logistics including booth materials shipping setup guidance and staffing support.
Maintain a master events calendar and proactively communicate deadlines and requirements to the
sales team.
Evaluate new event opportunities and make recommendations based on market fit and ROI.

Sponsorships
Identify evaluate and manage trade show and event-related sponsorships aligned with BinSentrys
brand and commercial goals.
Negotiate sponsorship packages and ensure all deliverables (signage speaking slots digital assets
etc.) are fulfilled.
Track sponsorship value and report on outcomes to marketing leadership.

Marketing Materials & Premiums
Ensure adequate inventory of marketing literature product collateral and branded premiums is
available for every show.
Coordinate with the marketing team on the creation and replenishment of materials.
Manage fulfillment and shipping of materials to events ensuring timely delivery.
Maintain organized inventory of reusable booth assets signage and display materials.


General Event Operations

Build and maintain strong relationships with event organizers venues vendors and industry
associations.
Develop and maintain standard operating procedures show kits and planning templates to support
consistent execution.
Manage multiple events simultaneously prioritizing effectively to meet deadlines.
Track and report on event ROI key metrics and lessons learned.


Qualifications:



3 years of experience in event planning trade show management or a related marketing operations
role.
Proven ability to manage multiple complex events simultaneously from planning through execution.
Strong project management skills with a track record of meeting deadlines and budgets.
Excellent organizational skills and meticulous attention to detail.
Strong interpersonal and communication skills; comfortable working cross-functionally with sales
marketing and external partners.
Willingness and ability to travel to major events (IPPE World Pork Expo Saddle Up) and select
regional shows.
Proficiency with standard productivity and project management tools (e.g. Google Workspace
Microsoft 365 project management software).
Knowledge and experience in the swine poultry and milling sectors an asset.


Preferred
Experience in the agriculture ag-tech animal nutrition poultry or swine industries.
Familiarity with trade show exhibitor processes (Freeman GES or similar show-services
contractors).
Experience managing sponsorship portfolios.
Experience working in a hybrid or remote environment within a distributed team.
Post-secondary education in marketing event management communications or a related field.


What We Offer
A key high-impact role where your work is visible across the entire organization and to our
customers.
Flexible hybrid or fully remote work environment.
Collaborative entrepreneurial culture where ideas are encouraged and ownership is rewarded.
Competitive compensation and benefits package.
Opportunity to represent an innovative ag-tech brand at some of the industrys most important events.


    We use artificial intelligence tools to support parts of our recruitment process such as screening or assessing applications. Final hiring decisions are made by our hiring team.


    This posting is for an existing vacancy.


    Required Experience:

    Manager


    Employment Type : Full-Time
    Department / Functional Area: Marketing
    Experience: years
    Vacancy: 1
    Monthly Salary Salary: 60000 - 80000
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