Programming Manager, eBay Live

At eBay were more than a global ecommerce leader were changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. Were committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

Our customers are our compass authenticity thrives bold ideas are welcome and everyone can bring their unique selves to work every day. Were in this together sustaining the future of our customers our company and our planet.

Join a team of passionate thinkers innovators and dreamers and help us connect people and build communities to create economic opportunity for all.

eBay Live is a new way to sell on eBay where sellers and buyers interact live on video. eBay Live brings the energy and interactivity of live video commerce to one of the worlds largest marketplaces. Its a platform where sellers stream in real-time to connect with buyers answer questions showcase products and drive sales in a dynamic interactive format. Buyers experience a new immersive way to discover and purchase products through trusted human-centered engagement.

eBay Canada has a very entrepreneurial atmosphere with the feeling of a start-up but the resources (via our global teams) of an established company the best of both worlds.

About the team and the role:

We are seeking a Programming Manager to lead content strategy show programming and program operations for eBay Live Canada. This role sits within the Canadian eBay Live organization reporting to the LIVE Country Manager. As Programming Manager of live shows on eBay Live you will play a highly visible cross-functional role at the center of our event production ecosystemshaping compelling live content while building the systems processes and partnerships that ensure every event is relevant timely engaging operationally ready and commercially impactful.

Why Join this Team:

This role will rely on influence coordination and partnership to activate seller communities develop and manage the live content calendar and drive program success across categories such as Collectibles Fashion and more. Working closely with Producers Marketing Category Product and Live Ops you will help ensure every live event is thoughtfully planned properly resourced and executed seamlessly. You will also lead the operational frameworks that support live programming at scalemanaging launch readiness aligning cross-functional customers tracking dependencies and risks and continuously improving the processes that power eBay Live Canada.

What you will accomplish:

• Develop a strong understanding of buyer needs category trends and culturally relevant moments to build a calendar of live events and selling franchises that drive repeat viewership and Gross Merchandise Volume (GMV).

• Develop and lead the eBay Live Canada content calendar identifying and scheduling livestream events that align with seasonal moments category priorities and cultural trends.

• Build scalable programming frameworks from one-off flagship events to recurring show formats that align with eBays brand and drive repeat engagement.

• Collaborate with top sellers agencies and internal teams including Category Marketing and Business Development to ensure a continuous pipeline of engaging content and scalable seller participation.

• Act as a key connector between Category Management and Marketing ensuring programming decisions reflect both strategic business priorities and buyer-centric storytelling.

• Foster a buyer-first approach in content planning by identifying the right sellers products themes and show formats to create compelling curated live experiences.

• Own end-to-end program management for live events seasonal campaigns and tentpole moments ensuring timelines deliverables and dependencies are clearly defined and managed.

• Build and maintain programming calendars readiness trackers process documentation and operating rhythms to support efficient planning and execution across the live event ecosystem.

• Partner with internal and external production resources agency partners and cross-functional teams to support event execution from low-fi seller-led streams to polished eBay-produced flagship events.

• Coordinate cross-functional deliverables across Marketing Category Product Live Ops and Production to ensure events are planned resourced and executed seamlessly.

• Lead launch readiness for Tier 13 live events by tracking dependencies identifying risks early and driving issue resolution to support successful execution.

• Lead cross-functional planning and alignment forums to ensure timelines priorities and event scope remain clear across collaborators.

• Build and maintain run-of-show templates process guides and creative toolkits to help internal teams and sellers implement effectively and consistently.

• Provide hands-on support and oversight for high-priority livestreams onsite activations and flagship moments as needed.

• Find opportunities for automation workflow improvements and process optimization across programming and event operations.

• Leverage data to formulate and test hypotheses on content types hosts formats frequency and timing that improve GMV engagement and repeat viewership.

• Track event and program performance synthesize post-mortem insights and recommend improvements to strengthen content quality operational efficiency and business impact.

• Share event health key takeaways risks and performance insights regularly with Marketing Category and leadership collaborators.

What you will bring:

• 5 years of experience in content strategy program management production programming marketing merchandising or project management preferably in live commerce e-commerce streaming media or digital retail environments.

• Experience building and managing content calendars live event planning processes or program operations in highly cross-functional environments.

• Proven success coordinating complex multi-stakeholder initiatives with competing priorities tight timelines and high visibility.

• Strong project and program management skills with the ability to build new processes maintain operational rigor and drive cross-functional accountability without direct authority.

• Strong strategic instincts paired with analytical rigor; able to balance buyer insights creative storytelling business priorities and operational feasibility.

• Excellent interpersonal communication and presentation skills with confidence influencing a broad range of collaborators across creative technical and business teams.

• Strong organizational skills and attention to detail with experience using trackers dashboards calendars and documentation to manage execution and readiness.

• Experience identifying risks solving operational challenges and improving workflows to support more efficient and scalable execution.

• Creative and resourceful problem-solver who is comfortable working in fast-paced evolving environments.

• Passion for e-commerce digital content live experiences and emerging trends in creator-led or audience-focused retail.

• Regular travel across Canada and the U.S. to support onsite production and tentpole events; occasional overnight travel may be required.

• Flexibility to work evenings and weekends as needed to support live events rehearsals and on-site production schedules.

• Bonus: Experience in marketplace media fashion collectibles creator economy or live production environments.

Additional Details

The base pay range for this position is expected in the range below:

C$102800 - C$137200

Base pay offered may vary depending on multiple individualized factors including location skills and experience. The total compensation package for this position may also include other elements including a target bonus and restricted stock units (as applicable) in addition to a full range of medical financial and/or other benefits (including RRSP eligibility various paid time off benefits such as PTO and parental leave). Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

This job posting relates to an existing vacancy within eBay.

eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion national origin sex sexual orientation gender identity and disability or other legally protected you have a need that requires accommodation please contact us at. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBays commitment to ensuring digital accessibility.

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Required Experience:

Manager

Employment Type : Full-Time
Experience: years
Vacancy: 1