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Paid Social StrategistDigital • Toronto, ON, CA
Paid Social Strategist

Paid Social Strategist

Digital • Toronto, ON, CA
30+ days ago
Job type
  • Part-time
  • Remote
  • Quick Apply
Job description

We are seeking a Paid Social Strategist to advise on and occasionally manage paid ads. The focus is growing audiences among Persian-Americans and U.S. film/cinephile communities.

This is a part-time freelance opportunity ideal for someone with experience with Instagram Reels, creator brands, audience building, and entertainment marketing.

Responsibilities

  • Shape the paid Meta (Instagram/Facebook) strategy for an established creator brand and a growing film studio.
  • Advise on targeting, budgets, and creative with a focus on Reels and short-form video.
  • Occasionally launch and manage campaigns promoting films, trailers, and releases.
  • Report on audience growth and engagement and recommend optimizations.

Requirements

  • Senior experience running paid Instagram / Meta campaigns for creators or entertainment brands.
  • Track record growing engaged creator accounts.
  • Strong knowledge of the U.S. film industry.
  • Hands-on with Instagram Reels and audience building (lookalikes, retargeting).
  • Experience marketing to Persian-American or U.S. film/cinephile communities is a plus.
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Paid Social Strategist • Toronto, ON, CA

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