Summary
Equativ is seeking a dynamic results-driven Account Executive to join our growing Canadian team based in Toronto. This role will focus on driving strategic partnerships and revenue growth across agency holding companies independent agencies and select brand-direct advertisers within the programmatic advertising ecosystem.
The ideal candidate has a strong understanding of programmatic advertising experience selling advertising technology solutions and an established network across the Canadian media landscape. This individual will serve as a trusted advisor to clients helping them leverage Equativs suite of programmatic CTV video native and curation solutions to achieve their business objectives.
Responsibilities
Revenue Growth & Business Development
Develop manage and grow relationships across agency holding companies independent agencies and direct advertiser accounts throughout Canada.
Identify prospect and close new business opportunities while expanding existing partnerships.
Define achieve and exceed quarterly revenue targets and key performance objectives.
Build and execute strategic account plans designed to drive long-term growth.
Client Partnership & Consulting
Establish strong relationships with key decision-makers influencers traders planners buyers and agency leadership teams.
Become a subject matter expert on Equativs products solutions and marketplace offerings.
Act as a trusted consultant providing recommendations and insights to improve campaign performance and business outcomes.
Deliver ongoing client education training and product updates as new features and capabilities are introduced.
Market & Industry Leadership
Maintain a deep understanding of the Canadian programmatic advertising ecosystem competitive landscape and industry trends.
Represent Equativ at industry events client meetings and marketplace discussions.
Identify opportunities around CTV video retail media curation and emerging programmatic solutions.
Cross-Functional Collaboration
Partner closely with Customer Success Operations Product and Marketing teams to ensure client success and revenue growth.
Collaborate on strategic opportunities and custom marketplace solutions.
Provide feedback from the market to help influence product development and go-to-market strategies.
Qualifications
3 years of experience within digital advertising adtech or programmatic media.
3 years of experience in a client-facing sales account management or business development role.
Deep understanding of the programmatic ecosystem including SSPs DSPs agency trading desks and media buying workflows.
Existing relationships with Canadian agency holding companies independent agencies and/or direct advertisers preferred.
Strong communication presentation and consultative selling skills.
Proven track record of meeting or exceeding revenue goals.
Ability to build trusted relationships with clients and stakeholders at multiple levels.
Excellent time management organizational and prioritization skills.
Strong analytical and problem-solving capabilities.
Ability to thrive in a fast-paced entrepreneurial and evolving environment.
Bachelors degree or equivalent professional experience.
Preferred Qualifications
Experience selling SSP DSP CTV video native retail media data audience or programmatic advertising solutions.
Knowledge of the Canadian advertising landscape and key agency relationships.
Experience working with HoldCos Agency partners and/or Brand Direct
Familiarity with curated marketplaces SPO initiatives and programmatic innovation.
Required Experience:
IC
Account Executive • Toronto, Ontario, Canada
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