Social Media Manager

THE ROLE

This is a full-time role within the social media team. In this role, you will report to the Director, Social Media, working closely with the social media and marketing teams. Your work will contribute to the areas of venue marketing, communications, and event marketing ranging from clubs to stadium level concerts across Canada. You will be part of the team responsible for organic social posting, social content development, and customer service, including night of show content capture and posting.

WHAT THIS ROLE WILL DO

• Posting across several social channels with high public visibility, and quick pace of output, always ensuring required approvals are in place

• Posting night of show content for concerts, events, venues, and festivals, including during evenings and on weekends

• Managing an extensive content calendar with shifting timelines and priorities, across multiple platforms, and working with various stakeholders

• Writing copy and pairing with assets for use for various venue brands, and across a variety of different scenarios, genres, and channels

• Proofing content and copy to ensure quality and accuracy of all assets before posting

• Generating assets for venue and brand campaigns

• Troubleshooting, escalating, and responding to a high volume of customer service inquiries and DMs

• Responsiveness on high level issues in real time, including during evenings and weekends

• Collaborating with other team members to build and execute content plans for key events and venues

• Create regular recaps and reporting to test and track metrics, and provide data-driven recommendations

• Staying current on relevant social media platforms and opportunities that would be appropriate for Live Nation Canada’s channels

• Collaborating with, and supporting, other departments and areas of the business

• Working within shared calendars, tracking documents, and project management platforms

• Participating in special projects and performing other related duties as requested.

WHAT THIS PERSON WILL BRING

• 3-5 years of experience with key platforms including Facebook, Instagram, X, Youtube, Snap, Tik Tok, and other social media platforms

• While this is a 10-6 in-office role, availability to work on evenings and weekends will be required.

• Proficiency with Google Workspace, Asana, Slack, Sprout, Canva, and other workplace tools

• Basic graphic design skills including resizing and editing assets for social media

• A passion for events, marketing, and social media

• Clear and persuasive copywriting skills with the ability to adjust based on different formats, brands, and tones

• An exceptional ability to multi-task, stay organized, and manage multiple tight deadlines and high volume across a team, while staying adaptable to changing priorities and project needs.

• Strong analytical skills to create impactful reporting, identify insights, and make data-driven decisions

• A creative thinker and self-starter who thrives in a high-pressure environment and has the ability to take direction while also displaying strong personal initiative

• A positive, proactive attitude, incorporating integrity, confidentiality and discretion

• Ability to thrive within a team environment

BENEFITS & PERKS

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

• HEALTH: Medical, Dental and Vision benefits for you and your family, along with Employee Assistant Programs through Modern Health and ComPsych

• YOURSELF: Generous paid time off policy including holiday closures, and sick time for you and dependents, along with free concert tickets

• WEALTH: RRSP program with company match, Stock Program Reimbursement

• FAMILY: New parent programs & support including caregiver leave and baby bonus, and infertility support

• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings

• OTHERS: Volunteer time off, crowdfunding network, gender reassignment support

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The expected compensation for this position in Ontario is: $70,000-75,000

Physical Requirements/Work Environment

Sits for extended periods of time at a computer station or work desk; stands and walks throughout the day; occasionally move about inside the office to access file cabinets, office machinery, etc.; uses hands and fingers to operate computers and office equipment for up to 8 hours each day; lifts up to 10 pounds regularly; exposed to typical office environment conditions and noise levels.