Marketing Event Specialist

Permanent Position – Hybrid

The Marketing Event Specialist develops, plans and executes events and educational programs hosted by Fasken for its clients. The role involves working directly with the firm’s partners, associates, industry and practice leaders as well as other departments, vendors and clients in the Ontario Region.

Hours of work are from Monday to Friday, 9:00 a.m. – 5:00 p.m. ET. Occasional pre-authorized overtime may be required to meet business and client needs.

Must be available to work in the office as required for in- person events. This role is a hybrid position.

Primary Responsibilities:

• Develop and execute firm-hosted in-person, hybrid and online events
• Assess and recommend event strategies that achieve business objectives and prepare communications related to these events
• Manage timelines and budgets for events and help activate sponsored events
• Coordinate logistics including room booking and set up, invitations and list management, AV/IT requirements, assisting speakers, hostess requirements and on site support
• Develop and foster relationships with recommend vendors, suppliers, caterers and offsite venues
• Work with firm members to leverage leads generated through events, assess event outcomes and track and report return on investment for events
• Gather and coordinate speaker materials for PowerPoint presentations
• Maintain the firm’s CRM database (Nexl), inputting event information and updating mailing lists, RSVPs, attendance details and ensuring client contact details are accurate
• Keep up-to-date with industry trends and propose initiatives aimed at improving client service, client satisfaction and the effectiveness and reputation of the marketing department within the firm
• Participate in department initiatives as required to assist the Ontario Marketing Team
• Production and maintenance of the events calendar including associated reporting
• Post event reporting to receive feedback from internal and external clients

Required Knowledge and Experience:

• 5-7 years of relevant event experience
• Post-secondary education in a related field such as Business, Hospitality Management, Marketing or Event Planning
• Event planning experience in a professional services firm (legal, accounting, consulting) or corporate environment
• Proficiency with MS Office 365 applications (Word, Excel, Outlook, and PowerPoint), and knowledge of CRM systems
• Good knowledge of Zoom, Webex, and Teams tools or any other videoconferencing tool
• Demonstrated knowledge of event management principles, methods and techniques
• Ability to leverage AI resources to create efficiencies in the execution of the role’s functions

Pay Range

$72,000 to $90,000 per annum. Pay range to be commensurate with experience.

Vacancy

This role is being posted to fill a current vacancy.

AI Disclosure

Please note that artificial intelligence tools may be used to assist in screening, assessing, or selecting applicants for this position.

About Fasken

As a premier law firm with over 900 lawyers worldwide, Fasken is where excellence meets expertise. We are dedicated to shaping the future our clients want, precisely when it matters most. For more information, visit fasken.com.

Diversity and Inclusion

At Fasken, we believe in a diverse workplace made up of people with unique experiences and qualities. It is important that all our members find our workplace welcoming and caring. An inclusive workplace creates a fair environment where people are respected and valued.

Accessibility and Accommodation

It is important to our Firm that all its members, including those with disabilities, find our workplace to be welcoming and supportive. Reasonable accommodations are available on request for candidates with disabilities taking part in all aspects of the selection process.

Background and Reference Checks

Any offer of employment may be conditional upon references and full background checks including a criminal record check, a credit check, employment and educational verifications.

NO AGENCIES, PLEASE.