Talent.com
CaseWare
Content SpecialistCaseWare • Toronto, ON
Content Specialist

Content Specialist

CaseWare • Toronto, ON
18 days ago
Salary
CA$70,000.00 yearly
Job type
  • Full-time
  • Permanent
Job description
Caseware is one of Canada's original Fintech companies, having led the global audit and accounting software industry for over 30 years, with more than 500,000 users across 130 countries and available in 16 different languages. While you might not have heard of us (yet) over 36,000 accounting and audit professionals list Caseware as a skill on their LinkedIn profiles!

We’re looking for a Content Specialist who thrives at the intersection of creativity, storytelling, and AI-powered efficiency.

This role focuses on creating high-impact, short-form content that drives engagement and action, including campaign emails, ad copy, website messaging, and digital experiences. You’ll play a key role in bringing our brand and campaigns to life through clear, compelling, and conversion-focused writing.

This is an exciting opportunity for a creative writer and modern content creator who understands how to blend human insight with AI tools to produce smarter, faster, and more effective content at scale.

This is a new role. This is a full-time, permanent position. This is a hybrid role, requiring the successful candidate to work three days a week at our Toronto office (351 King St E, Toronto, ON).

What you will be doing:

Short-Form Content Creation

  • Write compelling, high-performing copy for: Campaign emails Paid and organic ads Website pages and landing pages Social and digital content
  • Craft clear, engaging messaging that aligns with brand voice and campaign objectives
  • Translate complex ideas into simple, impactful content that resonates with target audiences

Campaign & Conversion Focus

  • Partner with Demand Generation, Product Marketing, and Brand teams to support campaign execution
  • Develop content optimized for engagement, click-through rates, and conversion
  • Continuously refine messaging based on performance and insights

AI-Driven Content Creation

  • Leverage AI tools to enhance ideation, writing, and content production
  • Use AI to improve speed, scalability, and personalization across content outputs
  • Experiment with new tools and approaches to continuously evolve how content is created and delivered

Performance & Optimization

  • Analyze content performance and apply learnings to improve future outputs
  • Test variations of messaging and formats to optimize results
  • Collaborate with analytics and marketing teams to align content with business goals

Long-Form Content Support

  • Contribute to blog posts, articles, and other long-form content as needed
  • Support content repurposing, turning long-form content into engaging short-form assets
  • Ensure consistency in voice and messaging across all formats

What You Bring

  • 3–5 years of experience in content marketing, copywriting, or digital marketing
  • Strong writing and storytelling skills, with a focus on short-form, high-impact content
  • Experience writing for digital channels (email, ads, web, and social)
  • Familiarity with AI tools for content creation, and a willingness to experiment and learn
  • Ability to balance creativity with performance and business objectives
  • Strong attention to detail and the ability to manage multiple projects

What Sets You Apart

  • You are a creative thinker and storyteller who knows how to capture attention quickly
  • You understand how to write for both humans and performance
  • You embrace AI as a tool to enhance creativity and efficiency
  • You are curious, adaptable, and excited by the future of content and marketing
  • You bring energy, ideas, and a collaborative mindset to the team
Salary Range: The annual base salary for this position is between $70,000 CAD and $80,000 CAD per year. What's in it for you:️Innovation is at our core. We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solutions. ️We are committed to a collaborative culture, where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive team. ️Work-life balance is important to us. We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life balance. ️We offer competitive compensation, including a competitive salary and comprehensive benefits such as health insurance and retirement plans. ️We are driven by impactful work. Your contributions directly affect how our clients manage financial processes and drive their success. ️Recognition and rewards matter to us. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career growth. ️We embrace global opportunities. Work on international projects and collaborate with a diverse, global team.
Create a job alert for this search

Content Specialist • Toronto, ON

Similar jobs

Digital Content Specialist

The Digital Asset Management Consortium, Inc.Toronto, ON, CA
Full-time

The Digital Content Specialist is primarily responsible for managing digital content on the product information pages (PIP) for The Home Depot Canada.This broadly includes maintaining digital conte... Show more

 • Promoted

Digital Content Specialist for Insurance

DefinityToronto, ON, CA
Full-time

Drive impactful digital content strategies that engage and inform users.Join a collaborative environment to craft content that enhances the insurance purchasing journey.As a Digital Content Special... Show more

 • Promoted

Financial Advisor Support and Content Specialist

CI FinancialToronto, ON, CA
Full-time

Transform advisory practices as a Support Specialist.Leverage your expertise to deliver consultancy, develop engaging content, and enhance advisor performance effectively.This role requires a strat... Show more

 • Promoted

Specialist, Media and Content Marketing

Crohn's and Colitis Canada | Crohn et Colite CanadaToronto, ON, CA
Part-time

The Media and Content Marketing Specialist will play a key role in advancing our mission through compelling storytelling and strategic content creation.This role is responsible for developing, impl... Show more

 • Promoted

Content Specialist in Hybrid Role

MediumToronto, ON, CA
Full-time

Become a Content Specialist at Caseware, where creativity meets AI-driven efficiency.Produce high-impact content that engages and drives action across various digital channels.This full-time positi... Show more

 • Promoted

Content Specialist

Canlan SportsToronto, ON, CA
Full-time

Canlan Sports exists to create experiences where people find their people through the power of play, because we believe everyone deserves a team.As North America's largest private sector owner and ... Show more

 • Promoted

Senior Content Specialist

LightspeedToronto, ON, CA
Full-time

Hi there! Thanks for stopping by.Are you actively looking for a new opportunity? Or just checking the market? Well… you might just be in the right place!.You’ll help shape the global voice of Light... Show more

 • Promoted

Digital Content Specialist

Yoush ConsultingToronto, ON, CA
Full-time

Are you an independent IT Consultant or wish to become one?.Are you looking to partner with an organization that presents you to consulting opportunities and supports you as a partner?.As a Digital... Show more

 • Promoted

Content & Community Specialist Hybrid Role

Jack.orgToronto, ON, CA
Full-time

Content & Community Specialist, focusing on youth engagement through strategic storytelling.This hybrid position is key to building an inclusive online community.In this one-year contract, you will... Show more

 • Promoted

Web & Digital Content Specialist

Haventree BankToronto, ON, CA
Full-time

Haventree Bank is a private Canadian Schedule 1 bank specializing in alternative mortgage programs and insured GIC deposits.We help hardworking Canadians from coast-to-coast achieve homeownership b... Show more

 • Promoted

Web & Digital Content Specialist

HaventreebankToronto, ON, CA
Full-time

Haventree Bank is a private Canadian Schedule 1 bank specializing in alternative mortgage programs and insured GIC deposits.We help hardworking Canadians from coast-to-coast achieve homeownership b... Show more

 • Promoted

Digital Content Specialist in Publishing and Governance

Ontario Teachers' Pension PlanToronto, ON, CA
Full-time

Become a Digital Content Specialist focused on publishing and governance within a dynamic team utilizing Adobe Experience Manager.Oversee quality and compliance for optimal content delivery.In this... Show more

 • Promoted

Content Specialist

Options Consulting SolutionsToronto
Full-time

Options Consulting Solutions provided pay range.This range is provided by Options Consulting Solutions.Your actual pay will be based on your skills and experience — talk with your recruiter to lear... Show more

 • Promoted

AEM Content Specialist | Create & Optimize Web Experiences

Saatchi & Saatchi CanadaToronto, ON, CA
Full-time

An innovative advertising agency in Toronto is looking for an AEM Content Specialist to manage high-quality website content and digital experiences.The ideal candidate will have at least 3 years of... Show more

 • Promoted

Technical Content Specialist for Federal Sector

GHDToronto, ON, CA
Full-time

Become a Technical Content Specialist for the Federal Sector, focusing on proposal writing and content development.Partner with technical and marketing teams to create effective and compelling docu... Show more

 • Promoted

Part-Time SEO & Content Specialist (Remote, Ontario)

Simcoe Digital Inc.Toronto, ON, CA
Remote
Part-time

Simcoe County with top-notch websites, SEO-driven digital marketing, and powerful branding.We’re a young, ambitious startup, and our team thrives on creativity, innovation, and collaboration.Our cr... Show more

 • Promoted

User-Focused Digital Content Specialist

Sonnet InsuranceToronto, ON, CA
Full-time

Drive engaging digital content strategies as a User-Focused Digital Content Specialist.Collaborate within a forward-thinking team to enhance the clarity and accessibility of insurance content.This ... Show more

 • Promoted

Senior Content Specialist

Lightspeed CommerceToronto, ON, CA
Full-time

Lightspeed is looking for a Senior Content Specialist to join our Brand Content team.You will help shape the global voice of Lightspeed, crafting copy that elevates our brand across all touch point... Show more

 • Promoted

Localised Digital Content Specialist Role

Localised Inc.Toronto, ON, CA
Full-time

Become a Digital Content Specialist at Localised and shape content strategies for international markets.Your work will significantly influence brand interactions online.You will be working across t... Show more

 • Promoted

Web Content Authoring Specialist Role

UNAVAILABLEToronto, ON, CA
Full-time

Join Saatchi & Saatchi as a Web Content Authoring Specialist focused on AEM in Toronto.Create and enhance digital content for top brands with a collaborative team approach.As part of our talented t... Show more