Sales Director, Canada

About the company:

Our mission is that Any financial application can onboard any user, anywhere in the world, in 1 click.

Transak provides onboarding to financial applications through authentication, KYC, risk checks, and fiat on/off ramps. This is a next generation of infrastructure for the next generation of financial applications that are built on blockchain and stablecoin rails. Our API and widget-based solutions are used by top partners like MetaMask, Coinbase, Ledger, and Trust Wallet to enable seamless onboarding of over 10 million users across over 450 active applications.

We have raised over $37M from top-tier investors including Consensys, Tether, and Animoca Brands.

About the Role:

We are hiring a Sales Director – North America to lead Transak’s growth across the U.S. and Canada. This is a high-impact, senior commercial role responsible for owning revenue, landing top-tier enterprise partners, and building a repeatable, scalable sales motion.

The Sales Director will operate as a player–coach: closing major strategic accounts while shaping our North America go-to-market strategy. You will collaborate closely with Product, Solutions Engineering, Compliance, Risk, and Marketing to bring customers live and expand usage across multiple product lines.

This role is ideal for someone who thrives in complex API-led, fintech or Web3 infrastructure sales, understands compliance-driven environments, and can influence both commercial and technical stakeholders at the highest levels.

Key Responsibilities:

1. Revenue Ownership & Strategic Sales

• Own the entire North American revenue number, hitting and exceeding quarterly/annual targets.
• Build, manage, and close a pipeline of high-value enterprise accounts (wallets, fintech apps, banks/neobanks, web3 gaming apps, digital marketplaces, and DeFi apps).
• Navigate multi-stakeholder deals involving Product, Engineering, Compliance, Finance, and Legal on both sides.
• Develop and execute regional go-to-market strategy aligned with Transak’s global expansion goals.

2. Solution Engineering & Technical Fluency

• Work hands-on with prospects to design end-to-end solutions using Transak’s APIs, widget, and compliance products.
• Understand customer architectures and map them to Transak’s technical, regulatory, and operational capabilities.
• Communicate product and compliance constraints clearly, setting realistic expectations and building trust.
• Collaborate with Product & Engineering to improve product-market fit and influence roadmap priorities.

3. Pipeline, Forecasting & Sales Process Excellence

• Maintain CRM discipline (HubSpot) with accurate pipeline hygiene and forecasting.
• Work closely with RevOps and Finance to implement scalable processes, templates, and reporting systems.
• Drive structured outbound motion and account-based selling for high-priority targets.

4. Relationship Building & Partnerships

• Develop strong, long-term relationships with C-level, product, and compliance decision-makers.
• Serve as a trusted advisor with a deep understanding of the partner’s business, user base, and long-term objectives.
• Build champions within target organizations to accelerate time-to-close and expand account value.

5. Cross-Functional Leadership

• Collaborate closely with Product, Compliance, Finance, Risk, Solutions Engineering, and Marketing.
• Ensure partner feedback loops are tight, structured, and actionable.
• Represent Transak at conferences, events, and industry forums as a credible spokesperson.

What We're Looking For:

Essential Experience

• 5+ years of enterprise sales experience, ideally in one or more of the following:
  • fintech or payments infrastructure
  • crypto/Web3 infrastructure
  • API-led B2B SaaS
  • compliance, KYC/KYB, or identity infrastructure
• Proven track record of closing $500k–$5M+ total contract value (TCV) deals.
• Demonstrated success selling to Product, Engineering, Compliance, and C-suite buyers.
• Workable technical aptitude. Able to understand APIs, SDKs, architecture basics, payment flows, and compliance frameworks.
• Experience working in regulated, complex, multi-region environments.
• Deep familiarity with U.S. financial regulation, KYC/KYB, and payments ecosystems.

Nice-to-Haves

• Existing network in wallets, exchanges, neobanks, fintech apps, payment providers, or Web3 developers.
• Experience in multi-product or platform selling.
• Exposure to on/off-ramp solutions, stablecoin rails, or digital asset liquidity models.
• Prior work in early-stage or high-growth startups.

Skills & Attributes:

• Highly strategic, structured thinker with strong business acumen.
• Exceptional communicator and able to simplify complex concepts.
• Consultative, low-ego, relationship-driven salesperson.
• Obsessed with execution, detail, and operational discipline.
• Strong sense of ownership - treats the business like a founder.
• Thrives in fast-paced, ambiguous environments.
• Passionate about Web3, fintech, and the future of financial infrastructure.

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