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Lead Marketing Strategy for B2B SaaS Developer Portal
Lead Marketing Strategy for B2B SaaS Developer PortalSpotify • Toronto, ON, Canada
Lead Marketing Strategy for B2B SaaS Developer Portal

Lead Marketing Strategy for B2B SaaS Developer Portal

Spotify • Toronto, ON, Canada
6 days ago
Job type
  • Full-time
Job description

Drive impactful marketing for a leading SaaS platform focused on developers. Shape the end-to-end strategy for a transformative B2B business and boost customer growth.

In this senior role, you'll oversee the marketing strategy for a prominent developer portal business. Your expertise in B2B SaaS and growth marketing will help refine product messaging and establish market presence. You will collaborate with various teams to ensure alignment and drive measurable revenue growth.

Key Responsibilities :

  • Set comprehensive marketing strategy for B2B business
  • Implement growth strategies to boost revenue and adoption
  • Lead digital marketing initiatives targeting technical audiences
  • Define innovative positioning for developer tools
  • Track full-funnel marketing performance and metrics

Requirements :

  • 10+ years in B2B SaaS or growth marketing
  • 5+ years managing high-performing teams
  • Expertise in marketing technical SaaS products
  • Data-driven approach to decision-making
  • Strong understanding of engineering culture

Utilize your extensive experience to elevate the marketing efforts of a leading developer platform and expand its reach across global enterprises.

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Lead Marketing Strategy for B2B SaaS Developer Portal • Toronto, ON, Canada

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