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Klass Capital
Lead Demand Generation Strategy for Revenue Growth in SaaSKlass Capital • Toronto, ON, Canada
Lead Demand Generation Strategy for Revenue Growth in SaaS

Lead Demand Generation Strategy for Revenue Growth in SaaS

Klass Capital • Toronto, ON, Canada
30+ days ago
Job type
  • Full-time
Job description
Elevate your career as a Senior Director of Demand Generation, architecting scalable marketing initiatives for pipeline growth. Drive successful alignment between marketing and sales in a hybrid work environment. In this pivotal role, you will define and execute a demand generation strategy that boosts pipeline and revenue growth. An ideal candidate possesses 7-10 years of B2B SaaS marketing experience, especially in enterprise and mid-market segments. This leadership position also entails managing a high-performing Sales Development team to enhance pipeline quality and engagement. Key Responsibilities: • Oversee marketing- and SDR-sourced pipeline generation • Develop multi-channel inbound and outbound demand programs • Lead account-based marketing initiatives for key accounts • Optimize paid digital media for strong ROI • Manage data integrity and campaign performance tracking Requirements: • 7-10 years in demand generation or growth marketing • 3-5 years leading SDR or BDR teams • Proven track record of enterprise pipeline growth • Experience in account-based marketing strategies • Familiarity with marketing automation and CRM tools Seize the chance to lead demanding marketing initiatives and foster growth through innovation and strategic partnerships. #J-18808-Ljbffr
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Lead Demand Generation Strategy for Revenue Growth in SaaS • Toronto, ON, Canada

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