Talent.com
VERB Interactive
Performance Media AnalystVERB Interactive • Toronto, Ontario, Canada
Performance Media Analyst

Performance Media Analyst

VERB Interactive • Toronto, Ontario, Canada
2 days ago
Job type
  • Full-time
Job description

VERB is a digital marketing agency located in downtown Halifax, Nova Scotia. Our global clients offer the opportunity to work and collaborate with some of the world’s biggest destinations, resorts, and travel brands—and with our employee travel credit, it’s easy to experience them for yourself. We take a balanced approach to work/life and have fun at the office– or wherever we happen to be working from. We are passionate about exceeding expectations and we thrive on jobs other agencies might find too big, or too difficult, or too fast.

Sound good? Great, here’s who we’re looking for…

The Performance Media Analyst is responsible for managing the end to end performance media for clients, including planning, implementing, and reporting on campaigns. They work within a variety of platforms and collaborate with VERB’s internal teams to ensure the best ROI for their clients.

What You Will Do

  • Responsible for monitoring, optimizing and reporting campaigns on an ongoing basis
  • Optimize campaigns based on goals and review analytics
  • Work directly with analytics to report on insights
  • Establish channel and tactical strategies along the path-to-purchase
  • Establish benchmarks and projections for tactics
  • Work directly with clients to present findings and strategy
  • Work with creative teams to develop fresh concepts and ideas that drive results
  • Work with development teams on tracking plans, best practices and issue resolution
  • Monitor campaign budgets and results and make budget and channel allocation recommendations
  • Set-up and manage campaigns across various digital platforms
  • Set up new accounts and implement account strategy
  • Present and report to clients
  • Proof dashboards prior to status meetings
  • Grow expertise and skillset across all paid media channels by working closely with strategists and team leads
  • Maintain knowledge of industry best practices and developments in technology
  • Draft POVs on new tools and tactics, as required
  • Draft search and social copy, as required

Requirements

  • 2-4 years of experience managing paid media
  • Post-secondary education in advertising, marketing, journalism, business or relevant experience
  • Knowledgeable and proficient with paid social platforms (, Facebook, Instagram, TikTok, Pinterest, etc.)
  • Experience with Google Ads and Google Analytics
  • Up-to-date on the latest digital trends and able to apply educated recommendations based on this knowledge
  • Demonstrates an interest in researching new channels and methods of paid amplification
  • Strong attention to detail and proven ability to manage budgets
  • Excellent written and verbal communication and comfortable presenting to clients
  • Highly organized with the ability to function in a fast-paced business environment

Benefits

Our benefits are anything but basic, with vacation time available on day one (not to mention an extra bonus week during the holidays), an annual travel credit (for non-work related travel), and free office snacks and drinks to keep you energized when you’re around.

In addition, we offer the following and are consistently looking for new ways to enhance the benefits we offer to our team:

  • Premium co-share option for Group Health Insurance (medical, dental, vision)
  • $1000 annual allowance to use towards a Health Spending OR Wellness Spending Account
  • Company matching RRSP program
  • Top up for Parental/Pregnancy leave
  • Hybrid work arrangements (3 days in office per week for local employees)
  • Remote opportunities available for other locations.
  • Career Advancement
  • Professional and Personal Development opportunities
  • Internal recognition programs
  • Recreational sports teams and social event
  • Transit and fitness discounts
Create a job alert for this search

Performance Media Analyst • Toronto, Ontario, Canada

Similar jobs

Manager, Media Analytics

Publicis Groupe ANZToronto, ON, CA
Full-time

Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow.Founded by the late Marilyn Barnett, we’v... Show more

 • Promoted

Performance Analyst - Building Systems Focus

Ross & BaruzziniToronto, ON, CA
Full-time

Become a Performance Analyst focused on Building Systems with Introba in Toronto, ON, where your technical skills contribute to sustainable engineering solutions.This position highlights a mix of o... Show more

 • Promoted

Media Search Analyst: Flex Your Schedule and Assess Unique Content

TELUS Digital AI Data SolutionsToronto, ON, CA
Full-time

Dive into the innovative world of media evaluation as a Media Search Analyst.Set your own flexible hours while assessing exciting media types using a user-friendly web tool.This opportunity is tail... Show more

 • Promoted

Performance Coordinator

SuperproperToronto, ON, CA
Full-time

The future of Performance? It's Super Proper.We're looking for a Performance Media Coordinator who lives in the platforms.You're the person who can build a campaign structure cleanly, QA every line... Show more

 • Promoted

Analyst, Performance & Attribution Solutions

Connor, Clark & Lunn Financial Group (CC&L)Toronto, ON, CA
Full-time

Interested in joining one of Canada’s top performing asset managers? We are looking for a.Performance and Attribution Solutions Team (PAS).Our team focuses on delivering post‑trade analytics to sta... Show more

 • Promoted

Manager, Media Analytics

Publicis GroupeToronto, ON, CA
Full-time

Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow.Founded by the late Marilyn Barnett, we’v... Show more

 • Promoted

Media Investment and Analytics Lead | Zulumatic

Zulu Alpha KiloToronto, ON, CA
Full-time

Media Investment and Analytics Lead | Zulumatic.We’re looking for a Media Investment & Analytics Lead who combines deep biddable platform expertise (emphasis on paid social, followed by search and ... Show more

 • Promoted

Integrated Media Planning Supervisor Role

UM CanadaToronto, ON, CA
Full-time

Drive exceptional media planning as an Integrated Media Planning Supervisor at UM.Lead initiatives in crafting media plans while mentoring the next generation of media professionals.This position r... Show more

 • Promoted

Data Analyst - Player Success

ZyngaToronto, ON, CA
Full-time

Level Up Your Career with Zynga!.At Zynga, we bring people together through the power of play.As a global leader in interactive entertainment and a proud label of Take-Two Interactive, our games ha... Show more

 • Promoted

Consultant Analyste Performance Accenture

AccentureToronto, ON, CA
Full-time

Entrez dans le rôle de consultant analyste chez Accenture dans l'équipe Partners in Performance.Ce rôle débutant vous mettra au cœur de l'analyse et de la mise en œuvre de solutions efficaces pour ... Show more

 • Promoted

Media Planning Supervisor

Media ExpertsToronto, ON, CA
Full-time

Be among the first 25 applicants.The role of a Media Planning Supervisor is to manage our media planning product through preparing and presenting media plans, proposals, and analysis.The Media Plan... Show more

 • Promoted

Digital Media Lead

PrinciplesToronto, ON, CA
Permanent

Remote, with optional access to our Toronto office at Queen and Spadina.We’re looking for a technically confident, thoughtful, and collaborative digital marketer to help us build out a growing part... Show more

 • Promoted

Head Of Media Effectiveness & Analytics - $100,000 - $115,000 A Year

Dentsu Aegis Network Ltd.Toronto, Canada
Full-time

A leading global marketing agency is seeking a Director of Media Effectiveness in Toronto.This role involves leading a cross-disciplinary team and is responsible for improving media performance acr... Show more

 • Promoted

Digital Communications Analyst

Tundra Technical SolutionsMarkham, York Region, CA
Full-time

This is a temporary contractor position for a current/existing vacancy.The Digital Communication Analyst role supports the SAP S/4 Business Transformation project across the enterprise, partnering ... Show more

 • Promoted

Vancouver Performance Media Specialist — Growth & Optimization - C$50,000 - C$60,000 A Year

Digital marketing agencyNorth York, Canada
Full-time

Manage and optimize digital marketing campaigns across platforms to achieve client objectives, requiring analytical skills and tool proficiency. Show more

 • Promoted • New!

Media Director Role at Salt XC

Salt XCtoronto, on, Canada
Full-time

Join Salt XC as Media Director in Toronto (Hybrid) to lead strategic media initiatives.This role requires a strong analytical mindset to optimize digital user interactions.In this Media Director po... Show more

 • Promoted

Building Performance Analyst, Commissioning

Ross & BaruzziniToronto, ON, CA
Full-time

Building Performance Analyst, CommissioningApplylocations: CA | ON | Toronto - 380 Wellington Street Westtime type: Full timeposted on: Posted 3 Days Agojob requisition id: 5850**WHERE PASS... Show more

 • Promoted

Digital Performance Manager // Paid Media Manager

IntactToronto, ON, CA
Full-time

As the Manager of Performance Media, you will spearhead the strategy and execution of paid and emerging media initiatives to maximize ROI and optimize conversions.Leading a team of 10-15 profession... Show more

 • Promoted

Innovative Media Search Analyst - Flexible Schedule!

TELUS Digital AI Data SolutionsToronto, ON, CA
Part-time

Join the exciting world of digital media as a Media Search Analyst.Set your own schedule while conducting engaging evaluations of media content and contributing to cutting-edge projects.This part-t... Show more

 • Promoted

Senior Analyst, Performance Management - Technology

Fairstone BankToronto, ON, CA
Full-time +1

Fairstone Bank and its family of brands are united in delivering innovative, accessible and reliable financial solutions that enable Canadians to reach their goals.Over the years, our brand family ... Show more