Senior Coordinator
Role Description
Reports to :
Direct reports :
Client Coordinators + Lead Coordinator (if applicable)Compensation :
Salary (Remuneration TBD based on experience)Who You Are
You meet all the criteria outlined for the Lead Coordinator roleYou have demonstrated exceptional leadership and organizational abilities, including overseeing cross-location initiatives.You possess the ability to balance the operations, culture, and performance metrics of two clinics simultaneously.You excel in fostering collaboration between clinic teams and promoting brand consistency.You have a track record of managing multiple priorities effectively and a proactive approach to problem-solving.Qualities
Understand and embody the Axis vision, mission and values to deliver the Axis experienceAbility to work independently with minimal supervision as well as within a teamExcellent attendance and punctualityExceptional organizational & multi-tasking skills to ensure quality services are providedDrive to work hard, take initiative, and hustleStrong sales, communication and customer service skillsFocused on the growth and development of the team as a wholeOpen-minded and adaptable to new workflows and business initiativesExcellent work ethic with strong interpersonal and time management skillsProven ability to affect change and lead a teamPrimary Objectives
The Senior Coordinator role encompasses the objectives of the Lead Coordinator role, with additional responsibilities to :
Leadership Across Clinics : Ensure consistency in operations, client experience, and team performance across two clinics, ensuring all targets are being met.Strategic Planning : Collaborate with Regional Coordinator and Clinic Directors to set and achieve goals for both clinics.Team Development : Mentor and support Lead Coordinators (if applicable), ensuring they meet performance expectations and maintain high morale.A. Leadership
Everything outlined in the Lead Coordinator role, plus :
Coordinate workflows and communication between the two clinic teams to ensure alignment with Axis standards.Conduct weekly check-ins with the Lead Coordinators and / or Client Coordinators at each clinic to monitor progress and address challenges.Lead team-building efforts across locations to promote cohesion and a unified culture.Act as the main point of contact for cross-clinic operations, projects, and initiatives.B. Client Experience Journey
Accountability of ALL client coordinators as it relates to :
Greet all clients with high energy and enthusiasmDevelop rapport with clients during initial phone calls, showing empathy and getting them excited about their treatmentWelcome all clients by providing world class customer experience by showing high energy and enthusiasm. Provide assistance and interact with clients using the “Grandmother visits” mentalityAct as the source of information for clients : location(s), services, physical therapists, events, coverage, priceEnsure front desk décor, cleanliness, and setup is top notchEngage with clients once their treatment is complete, and ask how their treatment was. If positive, ask clients to provide a review on Google if they haven't already, and send review link via emailEnsure clients book out their future treatments as per their treatment plan.Remind clients the importance of staying committed to their treatment plan to reach their goals and the benefit of booking out treatments in advance to get the time that best works with their schedule, reiterating how busy the therapists can getGraduate – celebrate when clients complete their plan of care and / or convert to maintenancePerform excellent customer service in the form of call backs for fall off clients, ensuring clients on waitlists are booked when space becomes available and rescheduling clients when necessaryParticipate in community outreaches and business development initiatives to generate new assessments and revenue growthC. Feedback
Weekly meetings with Regional Coordinator to discuss wins and challengesParticipate in ongoing mentorship and educational workshopsD. Clinic Space
Report any issues with the physical space of the clinic to the Clinic DirectorEnsure Front desk and client waiting area are clean, organized, and presentableEnsure treatment rooms, kitchen, and exercise area are clean, organized, and presentableEnsure Products are stocked, organized, and presentableEnsure floors are clean, garbage is taken out, and space is sanitized regularlyE. Operations
Completion of SC digital checklistWeekly ScoreboardOversee front desk phone performance, email management, and walk-in procedureEnsure compliance with Client experience operations – Winback calls, Retention calls, Confirmation calls, Reviews, Client Satisfaction survey, New client Registry, etc.Oversee scheduling of Client appointments, invoicing, collections, outstanding paymentsDirection procedures related to specific programs and Client types (WCB, WSIB, MVA, etc.)Schedule and review reported hours for cc teamPayment reconciliation & outstanding billingsPayment reconciliation auditsRecruitment, interviewing and onboarding of future cc’sGenerate & monitor all callback / cancellation / confirmation call logsMonthly compensation and invoice reports for all staff (CCs and PTs)Inventory management - ordering of stock & suppliesF. Marketing
Promote Brand Loyalty on personal social media pages (i.e reposts, booking links, etc.)Participating, co-ordinating, assisting with outreach programsRequirements
Overall Role Requirements
The Senior Coordinator oversees front desk operations, client experience, and team performance across two Axis Therapy & Performance clinic locations (Scarborough and Markham) . This role ensures consistency in operations, culture, and brand standards while supporting daily clinic performance and growth.
The Senior Coordinator is required to regularly travel between both clinic locations , maintain a strong on-site presence, and act as the primary link between clinic teams, Clinic Directors, and the Regional Coordinator.
This role requires the ability to :
Lead, support, and hold accountable Client Coordinators and Lead Coordinators (if applicable)Maintain a consistent, high-quality Axis client experience across both clinicsManage multiple priorities, workflows, and performance metrics simultaneouslyCommunicate clearly, problem-solve proactively, and drive operational improvementsSupport business development, client retention, and community outreach initiativesThis is a hands-on leadership role requiring strong organization, adaptability, and ownership to deliver a seamless Axis experience across both locations.
Benefits
Role Benefits
Full-time hoursSalaried positionComprehensive benefits packagePaid vacationOpportunity for leadership growth within a multi-location clinic environmentDirect involvement in strategic operations and team development