Inside Sales Associate

Job Description

Job Description

Reports to : Inside Sales Supervisor

Bring your creativity and fresh thinking to an iconic brand owned by Onex ($31B assets) that has been trusted for its high quality and innovation since 1952.

For over 70 years, WALTER Surface Technologies has been a world leader in surface treatment technologies providing high performance abrasives, tools, power tools, chemical solutions, safety solutions, and welding process solutions specifically designed for the metalworking industry.

Our core philosophy is focused on helping customers work better and achieve greatness with the best technology, the best products, the best performance, the best safety, and the best durability - all designed to increase their productivity and profitability.

Job Summary

We are looking for a motivated and well-spoken Inside Sales Associate to join our sales team. This position involves helping develop new & maximize existing customer penetration.

The role also includes a heavy focus on developing new customers & geographic markets (within North America), including cold calling new potential clients, client business referrals, and following up on web leads.

The qualified individual will also develop their phone-based revenue generation through the creation of sales leads, initiation of prospect calls, and establishment of ongoing rapport with existing and potential customers.

Initiation of prospect calls, and establishment of ongoing rapport with existing and potential customers. Support with management / co-management of existing customer accounts, with specific regional sales teams, will also be a key driver for sales growth in this role.

Must be energetic, well-spoken, and eager to sales and increase revenue.

Responsibilities :

• Calling existing customers to help maximize mindshare and share of wallet and cross-sell additional products
• Cold calling; making multiple outbound calls to potential clients
• Understanding client needs and route qualified opportunities to the Territory Manager for further development and closure
• Help Sales team with the first contact calls / presentations to customers
• Qualifying leads from digital campaigns, advertising tradeshows, etc.
• Provide continuous support for Sales team and follow up leads till closure.
• Craft effective sales pitches for the sales team provide engaging and articulate information about Walter’s value proposition in addition elevator pitches, brochures, flyers, detailed product presentations etc.

to potential customers.

• Tracking weekly, monthly, and quarterly performance and sales metrics
• Maintaining database (Salesforce) of prospective client information

Required Skills

• Previous experience in an outbound role.
• Comfortable making cold calls and talking to new people all day (up to 60-100 calls a day)
• Able to take ownership of leads, and actively systematize the conversion process for maximum effectiveness.
• Ability to learn and internalize scripts
• Strong phone presence and experience dialing dozens of calls per day
• Ability to call, connect and interact with potential customers
• Ability to learn and understand company services and its position in the industry
• Tenacity to handle rejection and continue on with a positive attitude when reaching next potential client
• Strong urge to learn the industry is desirable; prior experience calling into industrial market.

Required Aptitudes

• Go-getter attitude that displays initiative and persistence, all with a competitive drive
• Self-motivated and self-directed.
• Good verbal skills
• Strong listening skills
• Ability to multi-task, prioritize, and manage time effectively
• Ambitious with proven ability to succeed
• Team player
• Persuasive and results-oriented
• Possesses an energetic, outgoing, and friendly demeanor

Experience & Education :

Education : College degree or high school diploma combined to relevant working experience.

Pertinent experience :

• Previous experience in outbound call center, inside sales experience, or related sales experience.
• CRM experience is preferred, and Salesforce experience is a major asset.
• Strong computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel).

Language requirements : Excellent verbal and written communication skills (English); French functional.