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Social media Jobs in Brockville, ON
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External Communications Advisor
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SeequentGolden Horseshoe, York Region, Canada- Full-time
This role requires the candidate to permanently relocate to Dhahran, Saudi Arabia.
About the Company
This company engages in the exploration, production, transportation, and sale of crude oil and natural gas. It operates through the following segments : Upstream, Downstream, and Corporate. The Upstream segment includes crude oil, natural gas, and natural gas liquids exploration, field development, and production. The Downstream segment focuses on refining, logistics, power generation, and the marketing of crude oil, petroleum, and petrochemical products, and related services to international and domestic customers. The Corporate segment offers supporting services including human resources, finance, and information technology. The company was founded on May 29, 1933 and is headquartered in Dhahran, Saudi Arabia.
Job Summary
This company is seeking a well-organized, self-motivated, and creative digital communications professional to manage our growing LinkedIn account. The successful candidate will take an ownership role on LinkedIn, with the potential to manage other channels longer-term as our team grows and evolves. This individual will plan and guide engaging, informative, innovative, and entertaining campaigns and content for the platform to strengthen our corporate reputation and support communication with internal and external audiences. They will work closely with our corporate communication and business partners across the company on topics as diverse as leadership, workplace, performance, technology, sustainability, and citizenship to grow our audience and optimize the channel through targeted analytics and benchmarks. The successful candidate will have a proven track record of overseeing top-notch social campaigns and strategies with measurable results in both reputational and commercial metrics. They should have a strong understanding of the current digital / social media landscape, be a strategic thinker, goal-oriented, and enjoy working in a fast-paced, start-up culture. This role is on the North America social team, working as part of a larger global team.
Responsibilities :
- Content Ownership : Overseeing and developing user-generated content, thought leadership, and other storytelling content for impactful, audience-first, channel-sensitive, and socially-native campaigns.
- Content Strategy : Positioning LinkedIn as part of the global social media strategy aligned with reputational, brand, and business goals.
- Campaigns : Guiding and overseeing LinkedIn campaigns across teams.
- Analytics : Gathering regular analytics and synthesizing them into regular reports, advising on strategies to leverage data for audience growth, and continuously improving content.
- Channels / Platforms : Staying on top of the latest trends and developments across all social media platforms, particularly LinkedIn, and tailoring the developed content to specific audiences and platform particularities.
- Advice and Learning : Utilizing knowledge of best practices in social content to help other teams and partners develop creative ideas proactively and reactively.
- Measurement and Evaluation : Driving continual improvement of social content backed by analytics on social listening, monitoring, measurement of ROI, and evaluation of the link between content quality and performance.
Requirements :
Preferred Qualifications :
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