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Digital Sales Strategist
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OMD CanadaToronto, Ontario, Canada- Full-time
TITLE : SENIOR STRATEGIST
REPORTING TO : SUPERVISOR OR ASSOCIATE DIRECTOR
OVERALL RESPONSIBILITIES
The Senior Strategist is responsible for providing strategic insight across all media into a client’s business in order to develop the most creative and cost effective and efficient media communication plan.
He / she is also responsible for building and maintaining the client relationship and internal relationships with account group and buyers.
CHARACTERISTICS YOU HOLD
Flexible, professional, great communicator, positive, passionate, possesses EI, creative thinker team player, challenger, proactive, patient, results oriented, confident, accurate, detailed, accountable, adaptive, curious, active listener, analytical.
WHAT YOUR DAY WILL LOOK LIKE
Train and mentor juniors and manage their day-to-day workload
Develop strategic media POV’s and hone your writing skills
Develop creative media plans according to strategy, considering all potential media vehicles (Digital, Search, social, broadcast, print, OOO, etc.)
Present media plans to client
Ensure execution of plans
Assume ownership of plan revisions due to budget or strategic changes
Build solid relationship with buyers and account groups
Assist Strategy Supervisor on client deliverables
Liaise directly with clients
Negotiate media rates with suppliers
Use of OMD Design in strategy planning
Broaden knowledge and understanding of partner agency disciplines
Utilize all available (industry) media measurement tools
Sound understanding of Media Research Tools (Omni)
Participation in all relevant corporate training
DEVELOPMENTAL TRAINING
Gain further insight into client’s business (sales, economical, competitive)
Understanding of markets / media / buying conditions
Continual mentoring of juniors
Delegating skills
Solidify strategic skills
Solidify negotiating skills
Solidify business writing skills
Refine presentations skills
Attend industry media functions as an ambassador of OMD
Volunteer for agency / department projects that interests you.
OMD is a great place to work with friendly and dynamic team members who are committed to creating a fantastic culture. Of course, we continue to work from home and staying very well connected. Some perks we offer are :
- Virtual Monthly Town Hall Meetings
- Comprehensive in-house training program
- Full complement of health benefits (My FlexBenefits@OMD)
- Flex Work Arrangement and Work Life Balance initiatives
- Special Days” (extra time-off days around statutory long weekends)
- Rewards & Recognition program when you go above and beyond the call of duty
OMD is committed to providing a diverse, inclusive, and safe work environment. We accommodate employees in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.