Public Relations Executive

Job Description

Posted Monday, January 8, 2024 at 5 : 00 AM

Public Relations Executive

Location : Montreal, Full-Time, Mid-Level Experience

Who we are :

Valnet Inc. is a leading media investment company that specializes in valuable content creation and distribution. Our core business lies in acquiring highly authoritative entertainment news websites and investing our resources into growing them into leading global brands across several verticals.

With over 22 websites and 36 YouTube channels, Valnet’s notable acquisitions include, Screen Rant, CBR, Game Rant, How-to Geek, MakeUseOf, Android Police and more.

A place of cutting edge innovation and fierce digital content experts, Valnet is taking editorial and video publishing to the next level.

Our overarching vision and mission statement : distribute editorial and video content to millions of viewers daily across our websites, YouTube channels, and Social Media platforms.

The Opportunity :

As the Public Relations Executive specializing in Brand Awareness and Online Presence at Valnet, you will lead strategic initiatives to elevate the company's visibility across various online platforms.

The ideal candidate will have a proven track record in developing and implementing successful PR campaigns, leveraging digital channels, and fostering positive relationships with key stakeholders to enhance the company's brand image.

What you will be doing :

Manage & optimize the company's PR strategy (press releases & distribution of press releases).

Curate lists of media contacts within a variety of categories relevant to current Valnet portfolios

Lead in the planning and execution of PR plans, such as creating project timelines, drafting press releases, etc.

Examine current PR strategies and develop new strategies to improve upon current results and / or to meet new goals.

Manage corporate reputation by working towards shaping the public perception of the corporate identity.

Maintain contact with external stakeholders to ensure continued business relationships and follow-on opportunities.

Ensure brand consistency across marketing materials

Build and expand our online presence through the creation of a Valnet Wikipedia page.

What you need to succeed :

5+ years of related experience working in a Public Relations role or equivalent function role.

Bachelor's degree in Public Relations, Journalism, Communication, Marketing, or related field.

Bilingual (fluency in English and French is mandatory).

Exemplary writing and editing skills in both English and French.

Experience in the digital media / publishing industry.

Why work for us?

Valnet offers careers for the driven. Every new hire has the opportunity to go beyond their day to day and have a truly meaningful impact on the business.

Your career has the potential to evolve and is ripe with opportunities to expand and diversify year over year. Hard work and dedication are well rewarded through competitive compensation plans, bonus structures, and perks catered to your work location.

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