Communications and Marketing Manager

Job Summary

The Faculty of Computer Science (FCS) offers degrees tailored to match individual interests in a high-tech discipline at the forefront of innovation. Staff work with faculty members to help build a foundation for student success as students prepare, through academics and research, for a career in one of the world’s hottest growth industries. Reporting to the Dean, the Communications & Marketing Manager leads strategic communications, marketing, and digital engagement initiatives for the Faculty of Computer Science. The role develops compelling content and recruitment marketing campaigns, manages the Faculty’s digital presence, and supports the promotion of its students, researchers, faculty, and alumni.

Key Responsibilities

• Develop and implement strategic communications, marketing, and storytelling initiatives that enhance the profile, reputation, and visibility of the Faculty of Computer Science while ensuring alignment with university objectives and brand standards.
• Research, write, edit, and produce high-quality communications and marketing content for multiple platforms, including websites, news stories, media materials, fundraising campaigns, recruitment initiatives, speeches, presentations, and executive communications.
• Identify, develop, and promote compelling stories highlighting the achievements of students, researchers, faculty, staff, and alumni, translating complex topics into engaging and accessible content for diverse audiences.
• Lead the planning and execution of integrated recruitment marketing campaigns across digital, print, social media, web, email, and video channels to support enrolment growth and strengthen engagement with target markets.
• Manage and optimize the Faculty’s digital presence, including websites, social media platforms, online advertising, and multimedia content, while monitoring trends, evaluating performance metrics, and recommending innovative communication strategies.
• Provide strategic communications counsel to senior leadership, lead media relations activities, and develop communications plans that support key projects, initiatives, issues management, and opportunities to advance the Faculty’s reputation locally, nationally, and internationally.

Note

The successful applicant will be eligible for hybrid work (combination of in-person work on campus and remote work from within Nova Scotia) as agreed by all parties based on operational requirements and university guidelines.

Required Qualifications

• Bachelor’s degree in Communications, Public Relations, Marketing, or a related field plus approximately three to five years of progressive communications and marketing experience (or an equivalent combination of training and experience).
• Demonstrated experience developing and implementing strategic communications, digital marketing, and brand initiatives across multiple platforms and audiences.
• Exceptional written and verbal communication skills with demonstrated experience creating compelling content for a variety of audiences and platforms, including web, marketing, news, and executive communications.
• Strong knowledge of digital marketing, social media, brand strategy, website content management, and analytics, with the ability to translate complex information into clear and engaging messaging.
• Demonstrated ability to exercise sound judgment, manage multiple priorities, build effective stakeholder relationships, and work independently in a fast-paced environment.

Assets

• Experience working in a post-secondary education, technology, or research-intensive environment.
• Knowledge of university policies, procedures, and academic administrative processes.
• Experience managing external communications vendors and producing multimedia content, including video, digital, and print communications materials.

Job Competencies

The successful candidate is expected to demonstrate proficiency in Dalhousie’s and competencies, in particular:

- Respect & Inclusion
- Adaptability
- Knowledge & Thinking Skills
- Communication
- Service

Additional Information

Dalhousie University supports a healthy and balanced lifestyle. Our total compensation package includes a defined benefit pension plan, health and dental plans, a health spending account, an employee and family assistance program and a tuition assistance program.

Application Consideration

Applications from current university employees and external candidates are assessed concurrently. Current university employees will be given special consideration.

We sincerely appreciate all applications and note that only candidates selected for an interview will be contacted directly by the hiring department or People and Culture.

Diversity Statement

Dalhousie University commits to achieving inclusive excellence through continually championing equity, diversity, inclusion, and accessibility. The university encourages applications from Indigenous Peoples of Turtle Island (especially Mi’kmaq), persons of Black/African descent (especially African Nova Scotians), and members of other racialized groups, persons with disabilities, women, persons identifying as members of 2SLGBTQIA+ communities, and all candidates who would contribute to the diversity of our community. In accordance with our Employment Equity Policy, preference will be given in hiring processes to candidates who self-identify as members of one or more of the equity-deserving groups listed above.