Social Media Content Creator
Most social roles hand you a content calendar. This one hands you the channels. You'll make the content for our iGaming brands yourself: shoot it, edit it, post it. And the posts that land don't stop at organic. They become the ads we put budget behind.
About Betstamp Ventures
One team. Four high-growth businesses. More than 2 million people using what we build.
Betstamp Ventures spans iGaming technology, market data and odds pricing, trading and market making, and acquisition and media. We price 200+ sportsbooks, operate a portfolio of consumer apps and run our own media company.
It started with Betstamp, the free odds comparison and bet tracking app that professional bettors built in 2020 because the market didn't offer sharp enough tools. It's earned 200,000+ downloads and a 4.9-star rating, and the pricing behind it now runs across the industry. Today the same team also runs our own iGaming brands and the media and partnerships business that brings players to them, all Canadian-owned and operated from our King Street West HQ in Toronto.
Small by design. One team runs all four businesses, so there's a lot of ground per person, and you're trusted with real scope early.
What You'll Own
Our brands' social channels, end to end. We're growing what we put out ourselves through AI UGC, brand posts, giveaways and the content our creators already make for us. You'll give every channel a look and voice people want to follow, working every day alongside our Influencer Marketing Manager and our paid acquisition team.
Create, post and grow (≈ 50%): run our brand accounts on TikTok, Instagram, YouTube Shorts and X; shoot, edit and post short-form video and static posts every day; script and produce AI UGC start to finish; run giveaways and brand posts; and build a real community in the comments and DMs
Get more out of our creators (≈ 30%): clip and re-cut creator streams and videos for our own channels, turn what's resonating into new formats, and share proven posts with paid to test as ads
Learn what works (≈ 20%): track views, follows, clicks and signups every week, lean into the formats that work, retire the rest, and write down the playbook so the team can repeat it. Every post stays within platform rules and responsible-play guidelines.
What Success Looks Like
First 30 days: you know our brands, our audience and our creators, you've taken over the brand accounts, and you're posting every day
First 90 days: a steady weekly rhythm on every channel, AI UGC in regular production, and your first posts tested as paid ads
First 180 days: channels growing week over week, proven formats feeding paid every month, and a written playbook the team uses
What It's Like Here
Small team, one office on King Street West, the leadership team at the next desk. Decisions happen in a conversation, usually the same day, and everyone here owns something.
It's a close team, and we work at keeping it that way: monthly socials, watch parties for the big games, an office fantasy league, and a floor where people talk to each other instead of messaging across it.
We're AI-first in how we work: if a tool makes your job better, you'll have it. And the people who joined in early roles here are now running bigger things. That's the plan for you too.
Who We Hire
We hire people who treat their work like it's theirs. If you've grown your own account, built something on the side, or can't help owning the details, you'll recognize how this place works.
You'll Thrive Here If You…
Have 1–3 years growing social accounts for a brand, an agency or yourself (co-ops and internships count), with the numbers to show for it
Edit short-form video yourself (CapCut, Premiere or similar), quickly and well
Have a good eye, know what makes content resonate on each platform, and bring a sense of humour
Can post every day and keep track of what you posted and how it did
Take feedback well and act on it fast
Like collaborating closely with a small team and having a say in how things get done
Can work in office at 370 King St W, with flexibility (streetcar stop outside, 10 minutes from Union Station)
Are curious about iGaming. You don't need to be a player; you need to be comfortable creating content in the industry
Nice To Haves (Not Deal-Breakers)
You use AI tools (ChatGPT, Claude, video or image generators) and have built something with them, even something small
You can design static posts and thumbnails, not just video
Experience with gaming, entertainment, lifestyle or consumer brands
You know the Kick and Twitch clipping scene
You've run more than one account at once
What We Offer
Real ownership: our brands' social channels are yours to run, and your work ships daily and shows up in the numbers
Growth on a timeline: your scope grows as fast as you deliver
Coaching: direct feedback and support from senior leadership, plus hands-on exposure to creator marketing and paid media
How We Hire
Quick video intro: four short questions, recorded on your own time
Intro call: meet the team in a 30-minute video call
Case interview: a short practical brief (provided), talked through in a 45-minute video call
Final interview: meet the team leads in the office, take a tour and ask anything (1 hour)
Offer
Need an accommodation at any step? Just let us know.
Bet On Yourself
Bring your ideas. We'll bring a problem worth solving, the budget and authority to solve it, and real upside when you do.
We care more about your ability to learn and deliver than ticking every box. If you're close, apply!
When you apply, share links to 3–5 posts or accounts you've grown, and/or a link to your portfolio.
Start date: As soon as you're ready!
We use AI to help screen and assess applications.