Social Media Marketing Strategist

Hello, Performance Marketing Manager!

My name is Doug and I am the CEO at Protus Brands At ProtusBrands, we’re on a mission to redefine the gifting experience through our innovative online e-commerce platform.

Our vision is to curate a selection of products that resonate deeply with our customers, fostering meaningful connections through every gift exchanged.

Since our establishment in 2022, we’ve cultivated a beloved brand, spreading joy to customers across the USA, Canada, and Australia.

Leveraging targeted social media campaigns, we bring our carefully curated products to discerning consumers worldwide.

We are looking to hire a motivated, experienced Performance Marketing Manager who can be instrumental in shaping our brand’s creative vision and ensuring the successful execution of our campaigns.

In this role, you will collaborate closely with cross-functional teams to develop innovative strategies that resonate with our target audience, analyze market trends to inform our creative direction and drive impactful storytelling across multiple platforms.

This role is a full-time position.

Requirements

• Excellent English written and verbal communication skills.
• Proven experience of 2+ years in D2C e-commerce content marketing and social media advertising for fast-growing revenue companies.
• At least 2+ years of direct response marketing and copywriting for social media ads.
• Experience working with popular social media platforms such as Facebook, Instagram, Youtube, TikTok, and X.
• Knowledgeable with the following remote tools : Slack, ClickUp, Motionapp, Shopify, and Notion.
• Experienced in efficient use of testing budget and producing high-quality creative output.
• Ability to analyze qualitative and quantitative data to inform creative strategies effectively.
• Experience analyzing market trends and business needs in a fast-paced e-commerce environment.
• Strong project management skills, capable of managing multiple initiatives simultaneously and meeting deadlines in a fast-paced environment.

Your responsibilities will include (but are not limited to) :

• Briefing Graphic Designers and Video Editors : Provide detailed briefs to graphic designers and video editors, outlining creative concepts and objectives for both new and existing campaigns.
• Scripting and Storyboarding : Collaborate with the creative team to script and storyboard new concepts or refine existing ones, ensuring alignment with brand guidelines and strategic goals.
• Generate New Creative Concepts : Develop fresh and innovative ideas to diversify our ad strategies and test new approaches outside of existing core concepts.
• Test New Scripts and Edits : Conduct tests on new scripts, text hooks, and various small edits to optimize scalability and maximize performance across different channels.
• Oversee Creative Aspects for Card Products : Ensure all creative elements related to card products maintain consistency and align with brand objectives.
• Quality Control : Conduct thorough quality checks on final creatives before launch to ensure they meet our brand standards and resonate with our target audience.

Benefits

• Paid Vacation Days.
• Comprehensive Sick Leave.
• Fully remote.

This Position Is Perfect For You If

You’re super organized.

You ensure you’re on top of everything, expertly managing your team of creatives to meet all deliverables and deadlines.

You are a creative perfectionist.

Ownership of the work is central to you, making you the top and most discerning quality control manager of your team’s efforts.

You are a data-driven Strategist.

While concepts and ideas come hard and fast, you stay grounded and strategic, ensuring all your team’s efforts meet the expected numbers and align with the client’s goals and requirements.

What we do :

Please check us out to get an understanding of a few of the exciting brands you’ll be involved with :

https : / / www.ziella.co /

https : / / www.linkedin.com / company / protus-brands /

Our hiring process is made up of five parts, so please be aware that you will need to dedicate time for a questionnaire, a video, and two 1-on-1 interviews, and a test project.

Thank you for taking the time to consider this position. I look forward to hearing from you soon!

Doug