Marketing Coordinator, Lottery

Union: Non-Union
Department: Marketing and Communications
Hours: 35 hours
Salary range: $50000 - $60000 (with additional benefits such as bonuses pension etc.)
Status: Permanent Full Time
Vacancy: New
Posted Date: February 6 2026
Closing Date: February 27 2026
Please note: Our Technical Assessment opens Feb 20th via TestGorilla

The Princess Margaret Cancer Foundation (PMCF) is expanding its in-house Lottery Marketing team to support one of the Foundations largest and most important revenue portfolios.

The Marketing Coordinator Lottery Marketing supports the planning and execution of marketing campaigns for the Princess Margaret Lottery.

Reporting to a Marketing Manager this role supports campaign execution across owned earned and paid marketing channels working closely with internal teams and agency partners to deliver integrated high-quality and on-brand marketing communications that drive purchaser engagement conversion and loyalty.

Key Responsibilities

Campaign Execution & Marketing Support (Owned Earned & Paid)

• Support the execution of Lottery marketing campaigns across owned earned and paid channels including CRM email website updates digital assets social content needs paid media support materials and promotional placements.

• Assist in the delivery of integrated campaigns by coordinating tasks timelines and deliverables across internal teams and agency partners supporting paid public-facing and owned channels.

• Build update and QA email campaigns landing pages and digital assets; support QA and trafficking of assets required for paid media and public-facing placements.

• Maintain execution calendars workback schedules and campaign trackers to support on-time delivery across Lottery programs.

Brand & Content Stewardship

• Apply Lottery brand guidelines and Carry the Fire messaging consistently across owned earned and paid-channel executions.

• Review creative and copy for accuracy consistency and adherence to brand legal and compliance requirements.

• Support the rollout of campaign assets templates and messaging frameworks across all channels.

Agency & Workflow Coordination

• Support day-to-day coordination with agency partners involved in paid media creative development CRM email production and website updates.

• Manage feedback loops approvals QA processes and version control for campaign assets across channels.

• Support weekly status meetings by preparing materials tracking action items and following up on deliverables.

Performance Tracking & Insights

• Support campaign reporting by pulling performance metrics screenshots and examples across owned earned and paid channels for post-campaign reviews and post-mortems.

• Assist with documenting learnings and identifying opportunities for optimization across email CRM web and paid-channel performance.

• Maintain trackers and documentation that support ongoing reporting and optimization efforts.

Cross-Functional Collaboration

• Work closely with internal teams including BI/Analytics Web/CRM Call Centre partners Finance Communications and Lottery Operations to support end-to-end campaign execution.

• Collaborate with colleagues supporting paid public-facing and mass marketing channels to ensure cohesive messaging across the Lottery portfolio.

• Support alignment between campaign strategy and execution by flagging risks dependencies and timing considerations.

Administrative & Team Support

• Support invoice processing documentation and budget tracking related to Lottery marketing activities across channels.

• Provide workload and vacation coverage across the Lottery Marketing team during high-volume periods.

• Contribute to process documentation and continuous improvement of workflows and ways of working.

Qualifications :

• Post-secondary education in marketing communications or equivalent working experience;

• 24 years of experience in marketing coordination digital marketing or integrated campaign execution.

• Experience supporting email website social and paid media campaigns in a fast-paced environment.

• Strong organizational and project coordination skills with high attention to detail.

• Comfort working with CRM systems email platforms web content workflows and paid media asset coordination.

• Experience in fundraising lotteries or high-volume consumer marketing is an asset.

• Ability to manage multiple priorities and deadlines while working collaboratively across teams.

• Strong alignment with the values of Collaboration Accountability Respect and Excellence

• Demonstrated commitment to the principles of Inclusion Diversity Equity Accessibility and Anti-Racism (IDEAA)

Additional Information :

We believe that the way we work together is just as important as what we accomplish. By making choices and taking actions that align with our values we achieve greater success and our work lives become happier and more meaningful.

At PMCF we strive to foster a culture built on Collaboration Accountability Respect and Excellence (CARE). Central to these values is our commitment to IDEAA: Inclusion Diversity Equity Accessibility and Anti-Racism.

• Experience a sense of purpose that you wont get anywhere else in any other job. You will be making a difference for millions of people impacted by cancer
• We have an open and approachable culture that enables you to bring your best ideas forward
• We offer a hybrid work environment with Tuesday Thursday and one other day per week in office or as required subject to business needs

All applications must be submitted before the posting close date.

UHN uses email to communicate with selected candidates. Please ensure you check your email regularly.

Please be advised that a Criminal Record Check may be required of the successful candidate. Should it be determined that any information provided by a candidate be misleading inaccurate or incorrect UHN reserves the right to discontinue with the consideration of their application.

UHN is an equal opportunity employer committed to an inclusive recruitment process and workplace. Requests for accommodation can be made at any stage of the recruitment process. Applicants need to make their requirements known.

We thank all applicants for their interest however only those selected for further consideration will be contacted.

Remote Work :

No

Employment Type :

Full-time

Key Skills
Graphic Design,Marketing,MailChimp,Microsoft Publisher,Adobe Creative Suite,Constant Contact,Email Marketing,Adobe Photoshop,Social Media Management,Adobe Illustrator,Wordpress,Adobe Indesign
Experience: years
Vacancy: 1