Talent.com
Media & Entertainment Digital Marketer
Media & Entertainment Digital MarketerAutodesk • Toronto, ON, CA
Media & Entertainment Digital Marketer

Media & Entertainment Digital Marketer

Autodesk • Toronto, ON, CA
30+ days ago
Job type
  • Full-time
Job description

Position Overview

We are seeking a Digital Marketing Manager to support the digital‑led go‑to‑market (GTM) program for the Autodesk Flow Studio education strategy. This individual will own and execute digital programs and projects designed to increase awareness, adoption, and monthly active users (MAUs) of Autodesk Flow Studio among university students and educators.

You will own the data‑informed digital content strategy, manage agencies, paid / organic tactics to optimize the user funnel, and implement AI‑powered marketing approaches at scale. You thrive in a fast‑paced, high‑growth environment where experimentation, rapid learning, and urgency are essential.

This role is ideal for a digital marketer with experience growing consumer adoption and usage through performance‑oriented digital content, web, social, and influencer programs.

Digital GTM Strategy & Execution

  • Execute the Education team’s digital marketing strategy for Flow Studio to drive rapid growth of new student / educator adoption and monthly active users.
  • Build and execute full‑funnel, digital‑first tactics across web, email, in‑product messaging, social, influencer, and paid channels, informed by SEO, AIO, and social listening insights.
  • Manage education web pages to optimize customer journeys for self‑service adoption and ongoing usage.
  • Partner closely with cross‑functional Autodesk teams including technical marketing, SEO, industry, product, brand, social, GTM programs.
  • Align plans with key program milestones, integrate feedback loops from student ambassador focus groups.

Content, Social & Influencer Marketing

  • Drive an organic social strategy that resonates with student creators / animaters / VFX / game designers, leveraging trends, short‑form video, and user‑generated content.
  • Develop and inform world‑class digital content (blogs, social, short‑form videos, emails, web pages, tutorials) that drive Flow Studio’s brand awareness and MAU goals.
  • Partner with student ambassador programs, creator communities, and influencers to expand reach and generate authentic content that resonates with student creators / animaters / VFX / game designers.
  • Manage agencies to develop best‑in‑class digital and social content, execute paid media tests across search, social, and display.
  • Implement experimentation frameworks to rapidly identify winning formats, channels, and content types.
  • Leverage performance dashboards and reporting to track leading and lagging metrics and identify optimization opportunities.
  • AI‑Driven Marketing Innovation

  • Experience using AI tools to optimize content and workflow automation—and show measurable ROI from these tools.
  • A strong understanding of AIO and SEO strategies to generate organic awareness that resonates with our student creator audience and drives adoption.
  • Minimum Qualifications

  • 5+ years of experience in digital marketing, growth marketing, or performance and consumer marketing.
  • Proven success increasing product adoption and MAUs through multi‑channel digital acquisition strategies.
  • Hands‑on expertise with organic social growth, content development, SEO, AIO, paid media, email / web automation, and CRM tools.
  • Experience leveraging platforms favored by student and creator communities (e.g., TikTok, YouTube, Instagram, Reddit) to build awareness and accelerate digital adoption.
  • Demonstrated ability to manage agencies & internal partners to deliver high‑quality, high‑velocity output.
  • Proficiency with AI marketing tools (prompting, content creation, segmentation, keyword modeling, automation) and ability to demonstrate value / ROI.
  • Strong analytical skills, with experience using dashboards to optimize based on KPI performance.
  • Ability to thrive in a fast‑pace environment, balancing experimentation with urgency and business impact.
  • Excellent communication, creative problem‑solving, and project management skills.
  • Experience using Airtable, Canva, Contentful, Pendo a plus.
  • Preferred Qualifications

  • Experience marketing to university students, especially in education technology, consumer, or SaaS.
  • Experience in media and entertainment marketing, creator economy marketing, or digital content creation.
  • Understanding of Gen Z creator behaviors, influencer dynamics, and AI‑driven storytelling.
  • A portfolio of digital work that demonstrates innovative adoption strategies and measurable growth outcomes.
  • A passion for building something new—Flow Studio is in a high‑growth phase, and you are energized by fast learning cycles and experimentation.
  • Learn More / Plus d'information

    Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

    We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.

    When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!

    Salary transparency / Transparence salariale

    Salary is one part of Autodesk’s competitive compensation package. Offers are based on the candidate’s experience and geographic location. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.

    Diversity & Belonging / Diversité et appurtenance

    We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here : https : / / www.autodesk.com / company / diversity-and-belonging

    Are you an existing contractor or consultant with Autodesk?

    Please search for open jobs and apply internally (not on this external site).

    #J-18808-Ljbffr

    Create a job alert for this search

    Media Entertainment Digital Marketer • Toronto, ON, CA

    Similar jobs
    Influencer Marketing Manager

    Influencer Marketing Manager

    Futuretek • Toronto, ON, Canada
    Full-time
    Hiring : Influencer Marketing Manager.We are looking for an Influencer Marketing Manager to lead our creator and partner programs across platforms like TikTok, Instagram, YouTube and Twitch.You will...Show more
    Last updated: 30+ days ago • Promoted
    Digital Marketing Consultant - Junior (Social Media Manager)

    Digital Marketing Consultant - Junior (Social Media Manager)

    INTELLISWIFT INC • Toronto
    Full-time
    Hybrid - 2-3 days a week in office.This group handles all social media coming out from CLIENT (Facebook, LinkedIn, Youtube, Instagram, etc. The team works to create & publish content, as well as usi...Show more
    Last updated: 11 days ago • Promoted
    Digital Marketing SEO / SEM Specialist Needed

    Digital Marketing SEO / SEM Specialist Needed

    Home Painters Toronto • Toronto, ON, Canada
    Full-time
    We at Home Painters Toronto Inc.In the last 8 years we have experienced tremendous growth and we are currently looking for a digital marketing specialist to manage our online prescence.We are ...Show more
    Last updated: 30+ days ago • Promoted
    Account Supervisor, Paid Media

    Account Supervisor, Paid Media

    Periscope Search Group • Toronto, ON, Canada
    Full-time
    Manager, Performance Marketing & Client Services.Our client, a fast-growing digital marketing agency in based in Vaughan / North of Toronto. They are hiring a Manager of Performance Marketing &a...Show more
    Last updated: 3 days ago • Promoted
    Senior Account Manager : Earned Media & Influencer Lead

    Senior Account Manager : Earned Media & Influencer Lead

    MSL (Global) • Toronto
    Full-time
    A leading global communications agency in Toronto is seeking a Senior Account Manager to lead integrated campaigns that deliver measurable impact. The role involves strategic influencer management a...Show more
    Last updated: 11 days ago • Promoted
    Paid Media Manager

    Paid Media Manager

    freelance.ca • Toronto, Canada
    Full-time
    Lead the future of our paid media engine.We’re looking for a results-driven Paid Media Manager.If you’re passionate about scaling profitable campaigns, uncovering growth opportunities, and driving ...Show more
    Last updated: 30+ days ago • Promoted
    Digital Marketer

    Digital Marketer

    Konrad • Toronto
    Full-time
    As a Digital Marketer, you’ll play a key supporting role in delivering creative and data-driven marketing initiatives that drive global awareness, engagement, and growth. Reporting to the Marketing ...Show more
    Last updated: 5 days ago • Promoted
    Digital Media Sales Executive - Uncapped Commission & Growth

    Digital Media Sales Executive - Uncapped Commission & Growth

    Gonezmedia • Toronto
    Full-time
    A fast-growing digital media company in Toronto seeks a Digital Account Executive driven by relationships and creativity. The role involves generating new business, selling integrated media solution...Show more
    Last updated: 11 days ago • Promoted
    Director of AI-Driven Digital Marketing

    Director of AI-Driven Digital Marketing

    QuadReal Property Group • Toronto C6A, ON, Canada
    Remote
    Full-time
    A leading real estate investment firm based in Toronto is seeking a Director of Digital Marketing to lead the digital marketing strategy across various channels. This position plays a critical role ...Show more
    Last updated: 27 days ago • Promoted
    Manager, Retail Media Strategy

    Manager, Retail Media Strategy

    KINESSO • Toronto C6A, ON, Canada
    Remote
    Full-time
    Our Commerce team delivers best-in-class strategies in Retail Media and Commerce, spanning on-site and off-site digital ads, retailer-focused influencer collaborations, and innovative shoppable tec...Show more
    Last updated: 13 days ago • Promoted
    Senior Social Media Manager (Remote)

    Senior Social Media Manager (Remote)

    Rivalry • Toronto, ON, Canada
    Remote
    Full-time
    Rivalry has been pushing the boundaries on what an esports betting product can be, and we’ve been doing it well.As our user base grows and we enter new global regions, the demand to create ne...Show more
    Last updated: 30+ days ago • Promoted
    Social Media Manager / Digital Campaigner

    Social Media Manager / Digital Campaigner

    Ontario Clean Air Alliance Research Inc. • Toronto, ON, Canada
    Full-time
    Social Media Manager / Digital Campaigner Summary : We are looking for a savvy Social Media Manager with a proven track record to design and implement our online outreach across various platforms.De...Show more
    Last updated: 30+ days ago • Promoted
    Digital Marketing Manager

    Digital Marketing Manager

    Bevertec • Toronto
    Full-time
    The Marketing Manager helps shape the product vision and growth strategy by attracting new players and increasing value from existing ones. Working closely with the Product Owner, this role leads al...Show more
    Last updated: 5 days ago • Promoted
    Sr Digital Marketing Manager - Apparel & Omnichannel Retail

    Sr Digital Marketing Manager - Apparel & Omnichannel Retail

    JRoss Retail Recruiters • Toronto
    Full-time
    This role sits at the intersection of brand, performance, and customer experience within a modern apparel organization.The Senior Digital Marketing Manager will be responsible for translating brand...Show more
    Last updated: 5 days ago • Promoted
    Media Planning Director

    Media Planning Director

    Mekanism • Toronto, Canada
    Full-time
    Mekanism is a full-service modern agency making unexpected ideas unstoppable through the power of Soul & Science.We partner with brands to unleash breakthrough creativity and drive impact across th...Show more
    Last updated: 3 days ago • Promoted
    Strategic Digital Marketing Consultant

    Strategic Digital Marketing Consultant

    C-4 Analytics • Toronto, ON, Canada
    Full-time
    Strategic Digital Marketing Consultant.Agency Services for Automotive Clients).About the Role : Help Auto Dealers Succeed in a Digital-First World. At C-4 Analytics, we don’t sell products.We do...Show more
    Last updated: 30+ days ago • Promoted
    Hybrid Media Planning Manager — Growth & Digital Strategy

    Hybrid Media Planning Manager — Growth & Digital Strategy

    Cossette Inc. • Toronto
    Full-time
    A leading Canadian advertising firm is seeking a Manager, Media Planning to manage client portfolios and develop media strategies. The role includes building strong client relationships, ensuring ca...Show more
    Last updated: 1 day ago • Promoted
    Social Media Manager (Junior Digital Marketing Consultant)

    Social Media Manager (Junior Digital Marketing Consultant)

    Releady • Toronto
    Full-time
    Social Media Manager (Junior Digital Marketing Consultant).Facebook, LinkedIn, YouTube, and Instagram.This role sits within the Enterprise Social Media team and is responsible for creating, publish...Show more
    Last updated: 11 days ago • Promoted